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Why We Love Certain Brands by @DavidBrier

Why We Love Certain Brands by @DavidBrier | AANVE! |Website Designing Company in Delhi-India,SEO Services Company Delhi | Scoop.it

wwwSeth Godin wrote, “A brand’s value is merely the sum total of how much extra people will pay, or how often they choose, the expectations, memories, stories and relationships of one brand over the alternatives.”After all, there are brands we as consumers absolutely love. And there are brands we as consumers can’t stand.So what’s the difference between those we admire versus the ones we despise? And is there something we do to monitor the course our brand is taking in this battle between love and hate?...


Via Jeff Domansky
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Jeff Domansky's curator insight, March 14, 3:49 AM
Why we love some and hate other brands?
Gas caroline's curator insight, March 14, 8:58 AM

Pourquoi il y a des marques que l'on aime et d'autres que l'on déteste ?

pulau seribu wisata's curator insight, March 16, 11:06 PM

i like this

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TV measurement moves out of the dark ages BUT based on Facebook to track users' TV habits

TV measurement moves out of the dark ages BUT based on Facebook to track users' TV habits | AANVE! |Website Designing Company in Delhi-India,SEO Services Company Delhi | Scoop.it
Beginning this fall, when Facebook users watch a TV show on a cellphone or tablet, Facebook will probably know about it. The social network will scan its databases and send the age and gender of the viewer to Nielsen, the TV ratings measurement company, to help advertisers learn more about the audience watching shows online.

Via Gary Hayes
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Gary Hayes's curator insight, July 25, 6:43 PM

TV measurement has not really changed in 60 years - do broadcasters really want to know the truth when 5000 measurement terminals become 5000 million! ? Quote "TV networks and advertisers have been pressuring Nielsen to expand its measurement. After all, adoption rates for tablets have been much faster than for other technologies, such as smartphones and digital video recorders."

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Business Storytelling: 5 Mistakes Most Folks Make

The purpose of this presentation is to list 5 typical mistakes people make when sharing stories in business settings.

Via Karen Dietz
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Vincent Martinet's curator insight, July 24, 10:35 AM

Pour ceux qui ont manqué cet excellent Slideshare sur le Storytelling :

 

http://fr.slideshare.net/kkapp/gamification-creating-engaged-learners-lten-keynote-slides?ref=http://karlkapp.com/keynote-slides-from-my-lten-address-on-gamification/

MichaelJDay's curator insight, July 24, 1:30 PM

If you don't think you use storytelling just stop and think for a moment, other than questions and commands our lives our made up of a microcosm of stories. Selling is storytelling. Sharing experiences in our lives is storytelling. The list goes on..

No Boxes's curator insight, July 24, 4:31 PM

How to tell your #business story.

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Japan Wants Robot Olympics At 2020 Games

Japan Wants Robot Olympics At 2020 Games | AANVE! |Website Designing Company in Delhi-India,SEO Services Company Delhi | Scoop.it
Japan wants to pit the world's best robots against each other, as it looks to kick-start its economy by investing in tech.

Via TechinBiz
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Why You Clicked on That Tweet: The Psychology of Twitter Engagement

Why You Clicked on That Tweet: The Psychology of Twitter Engagement | AANVE! |Website Designing Company in Delhi-India,SEO Services Company Delhi | Scoop.it

Discover four psychological theories that can help you get more engagement on Twitter.


Via Kamal Bennani
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Social Selling: Do's And Don'ts | Digital Information World

Social Selling: Do's And Don'ts | Digital Information World | AANVE! |Website Designing Company in Delhi-India,SEO Services Company Delhi | Scoop.it

Here's a quick list of do's and don'ts that will help you understand at a glance how to approach social selling and generate real results.


Via Jeff Domansky
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Jeff Domansky's curator insight, July 23, 10:36 AM

Good reminders for social marketers.

Denise Griffitts's curator insight, July 23, 3:25 PM

There is a very fine line between selling and nagging. Engagement is the key.

Matrix Marketing Grp's curator insight, July 24, 7:42 AM

Do you follow these?

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Instant Secure and Anonymous One-to-One Video-Conferencing Across Devices with Gruveo

Instant Secure and Anonymous One-to-One Video-Conferencing Across Devices with Gruveo | AANVE! |Website Designing Company in Delhi-India,SEO Services Company Delhi | Scoop.it

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Robin Good's curator insight, July 22, 2:39 AM



Gruveo is a secure and free web app which allows you to easily start a video-conference session with anyone without needing to register, download, install or login anything. 


To start a video session you simply input a numeric code (of three or more digits) of your choice on the Gruveo home page and then communicate that code to anyone you want to video call. That's it. Your computer and the other device will automatically create a direct connection allowing your video conversation to start instantly.



An excellent solution for instant video calls that require zero set-up time and which may benefit from secure encrypted communication and anonymity.



Free to use.


Try it out now: https://www.gruveo.com/ 


FAQ: https://www.gruveo.com/faq/ 




Photo Collage Mobicards's curator insight, July 22, 8:16 AM

Photo sharing mobicards is the publishing or transfer of a user's digital photos online and offline register by mobile apps, thus enabling the user to share them with others (publicly or privately).

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How to Build a Strong Pinterest Page for B2B

How to Build a Strong Pinterest Page for B2B | AANVE! |Website Designing Company in Delhi-India,SEO Services Company Delhi | Scoop.it

You might be surprised to hear that Pinterest is one of the fastest growing social media sites and is the third largest behind Facebook and Twitter...

 

...I talked with David Smooke who is director of SmartRecruiters, an online workspace to find and hire people. David is in charge of content marketing & social media for SmartRecruiters. They also have an awesome  Pinterest page. He gave me insight into how to initiate a Pinterest strategy, what works best for B2B and the burning question we all want to know – how do you get more followers!? Please listen to my podcast to hear my interview with David and be sure to follow the Link Humans Pinterest page!

 

Here are my top tips for creating a great Pinterest page...


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Florian Eisele's curator insight, July 23, 3:42 AM

In case you are struggling with utilizing Pinterest for your brand, here are some useful B2B ideas

Diane Hite Weidenbenner's curator insight, July 23, 1:46 PM

So many priorities, so little time!

Barbara Vermaas's curator insight, July 25, 12:27 PM

Goede tips hoe je Pinterest kunt inzetten: strategie, B2B (Business to Business) marketing, en hoe je meer volgers kunt krijgen.

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How to Perform a Hashtag Search Across Multiple Channels

How to Perform a Hashtag Search Across Multiple Channels | AANVE! |Website Designing Company in Delhi-India,SEO Services Company Delhi | Scoop.it
When you run a conference, event or Twitter chat, how do you monitor the traffic that is generated across multiple channels?


Do you know how to track conversations across Twitter, Facebook and Instagram?


Via Brian Yanish - MarketingHits.com
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50 Instagram Marketing Ideas |Trend Hunter

50 Instagram Marketing Ideas |Trend Hunter | AANVE! |Website Designing Company in Delhi-India,SEO Services Company Delhi | Scoop.it

Since a picture is worth a thousand words, these creative Instagram marketing ideas are a fantastic way for brands to share stories with consumers, especially as sharing on social media becomes more oriented towards strong visuals over text. 

 

Even though attention spans are short, Instagram by nature is a fast way to grab someone's attention, whether it's in photo or video format. Some of these creative uses of Instagram include taking advantage of the grid view on a mobile device to create collages, flipbook-style animations, app-based shops, auctions or even an elaborate interactive choose-your-own-adventure experience.

 

There's quite a range in how easy or complex it would be to put together these campaigns, but with a little creative thinking, there are plenty of ways to promote a product or service on any budget, which is part of the beauty of social media—plus, there's always the chance that a campaign could go absolutely viral....


Via Jeff Domansky
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Jeff Domansky's curator insight, July 20, 12:57 AM

Useful social marketing ideas for Instagram.

Comunicologos.com's curator insight, July 20, 11:44 AM

Instagram Marketing

Angelina's curator insight, July 22, 11:52 AM

This article further supports Jason Park's article that creative and eye catching photos and videos can attract consumers' attention in Instagram. Therefore attracting more potential customers for brands. Content sharing on social media is more oriented towards strong visuals over texts and given that people's attention span is short, Instagram is the best platform to grab consumers attention. The advancement in technology has promoted the rise in more user friendly video-agram and photo editing apps to increase the usefulness of Instagram #marketingtrends

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Google Search App For iOS Has An Easter Egg Which You Probably Don’t Know About [Video]

Google Search App For iOS Has An Easter Egg Which You Probably Don’t Know About [Video] | AANVE! |Website Designing Company in Delhi-India,SEO Services Company Delhi | Scoop.it
We come across tons of new apps on a daily basis for different platforms, and some of them go beyond their advertised features and provide a few extra seconds of entertainment. We’re talking about Easter eggs here, if you’re on the same page as us.

Via Brian Yanish - MarketingHits.com
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Tips for Targeting risks with Corporate Security Planning

Tips for Targeting risks with Corporate Security Planning | AANVE! |Website Designing Company in Delhi-India,SEO Services Company Delhi | Scoop.it
As the world becomes more connected, the task of securing information extends beyond hardware, writes Barnaby Page

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The Kinds of Photos Instagram Followers Want to "Like"

The Kinds of Photos Instagram Followers Want to "Like" | AANVE! |Website Designing Company in Delhi-India,SEO Services Company Delhi | Scoop.it

Infographics? Yawn. Press Releases? Boring. Instagram? Bingo! Long gone are the days of outdated tactics. Infuse some selfie-platform engagement in to your marketing strategy. Instagram is arguably the social media platform with the most opportunity for brands, but don’t post what the CEO had for lunch, or gasp, a gym selfie! Take a few notes on these kinds of Instagram photos your current and future followers want to see.

 


Via Kamal Bennani
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Siva Net's curator insight, July 18, 1:22 PM

Optimum quality Durability Low maintenance cost Keep your house well-ventilated without inviting those flying bugs. It can be used for windows. Has Fiber glass net And Nylon net and Netlon making the screen robust and improving the durability. Easy to install and available in all dimensions. Durable and Washable. Each screen is tailor made to suit your exact specifications Keep your house well-ventilated without inviting those flying bugs. It can be used for windows. Has Fiber glass net and Nylon making the screen robust and improving the durability. Easy to install and available in all dimensions. Durable and Washable. Each screen is tailor made to suit your exact specifications. 9788538851/9788538852

Bettina Gifford's curator insight, July 18, 4:23 PM

Thinking of integrating Instagram into the marketing mix? 

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Looking Ahead: The Future of the Internet

Looking Ahead: The Future of the Internet | AANVE! |Website Designing Company in Delhi-India,SEO Services Company Delhi | Scoop.it
What will the internet look like in the near future, 20 years, 100 years? We explore the possibilities in this illustration.

Via Lauren Moss
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Lola Howle's curator insight, July 25, 12:21 PM

Networking in the clouds (via balloons) and wearable books. Catch up on your work and sleep now, because nothing much productive might be happening after that?

Hint: stock up on balloons now?

Rose Marie DeSousa's curator insight, July 25, 12:54 PM

add your insight...

Kim Lindskog's curator insight, July 25, 5:11 PM

Thinking about the digital age...how does this make you feel?

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Sky spends £5 billion to become one of Europe's biggest pay-TV operators

Sky spends £5 billion to become one of Europe's biggest pay-TV operators | AANVE! |Website Designing Company in Delhi-India,SEO Services Company Delhi | Scoop.it
Rumors of an assault on Europe have circled for quite some time, but today BSkyB has finally made a move to expand its pay-TV empire outside of the UK.

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What is Content Marketing?

What is Content Marketing? | AANVE! |Website Designing Company in Delhi-India,SEO Services Company Delhi | Scoop.it

Content marketing is creating information that your target audience wants and making it accessible to them. Let us now look at some definitions.

 

...OK, content marketing is popular. But why is it important for business owners and marketers?

 

In the last six years, the number of searches for various terms on Google alone doubled to 120 billion in 2012 from less than 60 billion in 2008.

Based on these numbers, we can definitely say that people now look for information online much more than they did earlier....


Via Jeff Domansky
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Jeff Domansky's curator insight, July 24, 1:49 AM

Extensive look at content marketing strategies, tips and ROI.

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10 Insights on How to Attract More Traffic with Distinctive Writing ..

10 Insights on How to Attract More Traffic with Distinctive Writing .. | AANVE! |Website Designing Company in Delhi-India,SEO Services Company Delhi | Scoop.it

If you write with your own style, you will find that you will gain a loyal readership. Here are some insights on how to attract more traffic to your blog.


Via Kamal Bennani
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Molchester Ltd SEO's curator insight, July 24, 9:50 AM

If you write with your own style, you will find that you will gain a loyal readership. Here are some insights on how to attract more traffic to your blog.

 

http://molchester.com/blog

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10 Free Tools to Help You Manage Your Content

10 Free Tools to Help You Manage Your Content | AANVE! |Website Designing Company in Delhi-India,SEO Services Company Delhi | Scoop.it

You’re bound to end up with a set of tools – which help to manage your workflow – after some time spent on a blogging spree. I’m very traditional, and I try to keep it as minimal as possible. Any of the below tools I’ve used at least once, and I’ve tagged them as tools that can help to create, manage and edit content. I hope they’ll prove to be of use to you.


Via Ally Greer
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PkBibi's curator insight, July 24, 5:34 AM

Tools to help you manage your content

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5 Tips You Need to Know to Improve Your Twitter Strategy #infographic

5 Tips You Need to Know to Improve Your Twitter Strategy #infographic | AANVE! |Website Designing Company in Delhi-India,SEO Services Company Delhi | Scoop.it
If you haven’t already heard, Twitter is a popular customer service channel. Across the world, customers are using Twitter to publicly voice their pleasure or frustrations with a brand. It provides a great opportunity for brands.

Via Brian Yanish - MarketingHits.com
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M. Philip Oliver's curator insight, July 23, 11:51 AM

Thanks to Rand Fishkin and Malek!

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5 Tips to Stand Out When Selling on an Online Marketplace

5 Tips to Stand Out When Selling on an Online Marketplace | AANVE! |Website Designing Company in Delhi-India,SEO Services Company Delhi | Scoop.it

The advent of online marketplaces, led by eBay nearly 20 years ago, has become a boon for small businesses. Whether they're brick-and-mortar stores or single entrepreneurs operating from home, sellers around the world have been aided in finding customers as never before. New niche marketplaces, as exemplified by Etsy, are bringing exciting new opportunities for growing businesses.


As the popularity of online marketplaces increase, small business owners and online shop creators may find it harder to stand out in the crowd. Customers are more knowledgeable and higher-quality goods are being sold online.


To overcome these challenges, follow these five best practices to make the business and its products stand out in a competitive environment:


Via Brian Yanish - MarketingHits.com
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3 TED Talks That Uncover the Secrets of Storytelling

3 TED Talks That Uncover the Secrets of Storytelling | AANVE! |Website Designing Company in Delhi-India,SEO Services Company Delhi | Scoop.it

Great stories inspire. They invoke wonder and provoke engagement. They spark the connection that lights the fire of passion. These three TED talks show you exactly what that means and how you can apply it to your own brand storytelling.


Via Kamal Bennani
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Bettina Gifford's curator insight, July 23, 7:50 AM

Evoke wonder - Stanton' s talk is great

Jeni Mawter's curator insight, July 24, 3:49 AM

Storytelling principles that apply to all storytellers - even children's and young adult story tellers.

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A Curated Showcase of the Best Email Newsletter Designs: Really Good Emails

A Curated Showcase of the Best Email Newsletter Designs: Really Good Emails | AANVE! |Website Designing Company in Delhi-India,SEO Services Company Delhi | Scoop.it
The Best Email Designs in the Universe (that came into my inbox)

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ManufacturingStories's curator insight, July 22, 5:05 PM

add your insight...


Caren Taubman Glasser's curator insight, July 25, 10:36 AM

Thanks @Robin Good for sharing this amazing resource. 

Caren Taubman Glasser's curator insight, July 25, 10:38 AM

Thanks @Robin Goodfor a great resource.

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TECHNOLOGY: The Future of Google

TECHNOLOGY: The Future of Google | AANVE! |Website Designing Company in Delhi-India,SEO Services Company Delhi | Scoop.it
Business: TECHNOLOGY: The future of Google | android, google, screen, devices, device, auto, new, car, exciting, experience

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Nitin Narang's curator insight, July 21, 10:29 AM

Google is the big daddy in the connected world..

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Why The Story Of Your Brand Is Important To Your Success

Why The Story Of Your Brand Is Important To Your Success | AANVE! |Website Designing Company in Delhi-India,SEO Services Company Delhi | Scoop.it

People remember stories for a lot longer than they remember corporate talk. They often don’t remember the ingredients in your product, or that it now has added fiber or even many of the new bells and whistles added.


Via Kamal Bennani
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2DiFore Marketing Solutions's curator insight, July 21, 8:42 AM

A child asks "why mommy or daddy" but "why"? No longer can your brand, your store, your website or your product compete on price alone. Why should someone do business with you or your brand? When you can create that compelling story that gets them to your door then you are successful. Be real!!

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19 Headline Writing Tips for More Clickable, Shareable Blog Posts

19 Headline Writing Tips for More Clickable, Shareable Blog Posts | AANVE! |Website Designing Company in Delhi-India,SEO Services Company Delhi | Scoop.it

Modern online article headlines are tricky – they need to be SEO keyword friendly, but also should be unique and creative. The end result needs to be super clickable, irresistible headlines.

 

 


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Inbound Marketing Comparison: Hands on Clients Versus Hands Off Clients

Inbound Marketing Comparison: Hands on Clients Versus Hands Off Clients | AANVE! |Website Designing Company in Delhi-India,SEO Services Company Delhi | Scoop.it

Imagine you are building a new home. You are in the planning stages with your architect. I’m sure you have a lot of input on the layout of your home due to the fact that you are about to make a huge investment and ….well IT’S YOUR HOME FOR CRYING OUTLOUD. So you show up to the design meetings, you share your opinions, you review the blueprints, give your feedback and together the two of you come to an agreement on a final blueprint. Then the contractor shows up and implements the entire shebang. You do daily or weekly walk throughs to make sure everything is status qou. You’re involved.

Now Imagine if you took a back seat in all of this. The Architect would draft up designs based on what he thinks is best and the contractor would implement them with no supervision. Then you show up to your new home. Did you know it is Gothic inspired because your architect fell in love with Gothic architecture in colleg? Yup, you have gargoyles loitering over your front door. Oh and the contractor built your walls with cement. You essentially live in a mini scary castle with no cell service. Congrats on that gem.


Via Brian Yanish - MarketingHits.com
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juandoming's curator insight, July 18, 11:51 AM

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