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5 Ways to Know if Your Branded Content Idea Is Good [infographic]

5 Ways to Know if Your Branded Content Idea Is Good [infographic] | AANVE! |Website Designing Company in Delhi-India,SEO Services Company Delhi | Scoop.it

When you're in a great brainstorm meeting and the creative juices are flowing, it's easy to get carried away. Before you know it, you're pitching ideas about cats in tuxedos and wondering if there's any room in your video budget for a Michael Bay-style explosion. And while that all sounds great in the room, those ideas may not get you the results you really want. Effective branded content is created strategically with the intent to serve your brand's goals. Next time a light bulb goes off, ask yourself these 5 questions to find out if your branded content idea is really that good.


Via Lauren Moss
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massimo scalzo's curator insight, June 15, 11:45 AM

Have a look at these 5 ways to understand if your branded content is effective !

Arnaud d'Haen's curator insight, June 19, 2:54 AM

#noteworthy

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Why We Love Certain Brands by @DavidBrier

Why We Love Certain Brands by @DavidBrier | AANVE! |Website Designing Company in Delhi-India,SEO Services Company Delhi | Scoop.it

wwwSeth Godin wrote, “A brand’s value is merely the sum total of how much extra people will pay, or how often they choose, the expectations, memories, stories and relationships of one brand over the alternatives.”After all, there are brands we as consumers absolutely love. And there are brands we as consumers can’t stand.So what’s the difference between those we admire versus the ones we despise? And is there something we do to monitor the course our brand is taking in this battle between love and hate?...


Via Jeff Domansky
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Jeff Domansky's curator insight, March 14, 3:49 AM
Why we love some and hate other brands?
Gas caroline's curator insight, March 14, 8:58 AM

Pourquoi il y a des marques que l'on aime et d'autres que l'on déteste ?

pulau seribu wisata's curator insight, March 16, 11:06 PM

i like this

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People Don't BUY Brands, They JOIN Them

People Don't BUY Brands, They JOIN Them | AANVE! |Website Designing Company in Delhi-India,SEO Services Company Delhi | Scoop.it
When thinking about product and brand innovation– what seems to elude many executive leaders is a lack of understanding that people do not buy products, they buy into meanings.

Via Martin (Marty) Smith
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janlgordon's comment, March 21, 2:45 PM
Love it Marty, this is so true, great post!
janlgordon's comment, March 21, 2:45 PM
Love it Marty, this is so true, great post!
janlgordon's comment, March 21, 2:45 PM
Love it Marty, this is so true, great post!