Le groupe australien de médias News Ltd, détenu par Rupert Murdoch, rendra payant l'accès au site internet du quotidien The Australian dès la semaine prochaine, nouvelle offensive du milliardaire qui veut en finir avec la culture de la gratuité en...
Having been myself an entrepreneur in the digital music business starting in the early 00's, I can fully sympathize with that statement. In the early ages of the Internet and digital media, it was very hard to imagine how users could ever pay for content on the Web (NB: that's actually the reason we decided to focus on Mobile where we felt consumers were more ok to pay for ringtones, etc...).
Quoting this article by Charles Arthur:
"Jobs pried open many content companies’ thinking, because his focus was always on getting something great to the customer with as few obstacles as possible. In that sense, he was like a corporate embodiment of the internet; except he thought people should pay for what they got. He always, always insisted you should pay for value, and that extended to content too. The App and Music Store remains one of the biggest generators of purely digital revenue in the world, and certainly the most diverse; while Google’s Android might be the fastest-selling smartphone mobile OS, its Market generates pitiful revenues, and I haven’t heard of anyone proclaiming their successes from selling music, films or books through Google’s offerings."
Somehow, the same applies now to the Media.
So the question is: is Steve Jobs retiring now too early to do to Media what he did to Music?
La semaine dernière je m'intéressais à l'industrie musicale pour conclure que celle-ci dans sa forme actuelle, était en train d'imploser faute d'avoir su (RT @lionelroux: Archive : [Etude] Cette fois c'est sûr, l'industrie de la presse papier est...
Malgré un plongeon impressionnant des recettes publicitaires, à –8,8 % au cours du troisième trimestre, le groupe de presse américain du New York Times a annoncé jeudi 20 octobre un retour aux bénéfices.
As part of News Limited’s launch of its digital subscription plans that I wrote about earlier this week, News has just launched the site Future of Journalism, (subtitle: A Discussion Hosted by News Limited).
"La révolution numérique a-t-elle sonné la fin des journalistes ? Alors que les rédactions ont perdu le tiers de leurs effectifs, Eric Scherer, analyste des médias, prône un journalisme “augmenté”, qui seul permettra de sauver les petits soldats de la presse."
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