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A New Society, a new education!
Direct Proposals to organize a new Education in the Knowledge Society.
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An 8-Step Social Media Marketing Strategy For Brands [INFOGRAPHIC]

An 8-Step Social Media Marketing Strategy For Brands [INFOGRAPHIC] | A New Society, a new education! | Scoop.it

Platforms such as Twitter and Facebook come with a pretty steep learning curve – certainly when used for business marketing – and to maximize return on investment it’s essential that you implement a winning strategy.

 

It's important for businesses to select the right individuals to manage social channels and to use specific metrics to analyze feedback and success.

Learn more about social media strategies from this infographic, which presents an 8-step strategy for successful social media marketing...


Via Lauren Moss, Javier Camacho
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AndySernovitz's curator insight, May 3, 2013 6:59 AM

 

It's important for businesses to select the right individuals to manage social channels and to use specific metrics to analyze feedback and success.

Learn more about social media strategies from this infographic, which presents an 8-step strategy for successful social media marketing...

Philippe Trebaul's comment, September 29, 2013 7:14 PM
Thank you for your interesting and constructive reactions :) Philippe
Philippe Trebaul's comment, September 29, 2013 7:14 PM
Thank you for your interesting and constructive reactions :) Philippe
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What Would Peter Drucker Think of Your Business?

What Would Peter Drucker Think of Your Business? | A New Society, a new education! | Scoop.it
Everything you need to know about management you can still learn from reading Drucker. What would he think of your business?

Via Tom Hood, David Hain, JLAndrianarisoa, Fred Zimny
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Tom Hood's curator insight, January 11, 2013 3:43 PM

Some things are ageless - that would be Peter Drucker. My one book would be Managing in Turbluent Times recommended by former CEO of Moss Adams and former CHair of AICPA & IFAC, Bob Bunting. Great article!

Fred Zimny's curator insight, January 12, 2013 9:46 AM

Oops, i work in education. Wondering if his statement for marketing and innvoation is also relevant for educational organizations.

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Strategic Thinking Exercises - 6 Characteristics the Best Ones Have

Strategic Thinking Exercises - 6 Characteristics the Best Ones Have | A New Society, a new education! | Scoop.it
There is, not surprisingly, a lot of activity on the Brainzooming blog on strategic thinking exercises since they are vital elements in effective strategic planning. As The Brainzooming Group looks...

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Social Consumers and the Science of Sharing [INFOGRAPHIC]

Social Consumers and the Science of Sharing [INFOGRAPHIC] | A New Society, a new education! | Scoop.it

This post is from Mashable and it has valuable information for your brand marketing strategy. It tells you what your social consumer is most influenced and much more.

 

"This is an excellent article and a great analysis of the new age, social consumer segmentation. says Chris Abate and I must say I agree with him!

 

The emphasis on search as being still the main way people research products might be a reality but it’s fast being challenged by social, word-of-mouth referrals from the people we trust must in our lives, our friends/family.

 

The advent of Sponsored Stories in Facebook’s new plans will continue to erode the dominance of search as the means by which people research products as prep for purchases."

 

Intro:

 

If you’re buying a car, do you check Facebook? Or do you read up on Kelley Blue Book values and scour the company website for every spec, from horsepower to miles per gallon?

 

What about music — do you check Top 40 radio charts or scope out what your Facebook friends are actually listening to on Spotify?

 

Social media has infiltrated the purchasing funnel, helping consumers make informed decisions, from what to have for lunch to where to go on vacation. Depending on the decision, sometimes you turn to your social graph, and sometimes you turn to Google.

 

****So, as a brand marketer, you want to know what online channels you should be targeting in order to reach the perfect audience for your product.

 

But regardless of what kind of consumer you’re trying to reach or what you’re selling,

 

****your SEO better be top notch — search is the most important influence on the web.

 

The infographic, featuring data from M Booth and Beyond, analyzes the differences between high and low sharers and various purchasing decisions, helping brands to understand how should be targeting consumers.

 

 You'll find some amazing statistics this is definitely worth your time.

 

Curated by JanLGordon covering  "Content Curation, Social Media & Beyond"


http://mashable.com/2011/10/25/social-consumer-sharing-infographic/

 

 


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