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great visual reference!
Creative writing in steps
This a great list, but, perfect? I don't know about that :) Stories aren't a magic bullet. However, applying these elements and telling the right story+right time+right audience... can make an emotional connection with your audience that impacts your business.
Senongo Akpem: "This article talks about 5 concepts of telling multi-screen stories and how we can use them to create exciting, digital experiences."
Un article interressant avec de belles références sur des travaux transmedias.
Excellent overview with links to some great content.