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A Marketing Mix
Adventures in advertising and marketing - the contemporary, the historical, and the hysterical. http://deanna.dahlsad.com/
Curated by Deanna Dahlsad
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Suggested by Candace Fowler Chira
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It’s Twitter Time: The Final Chapter (aka Part 3) | Marketing With Candace

It’s Twitter Time: The Final Chapter (aka Part 3) | Marketing With Candace | A Marketing Mix | Scoop.it

By now you should have your Twitter profile setup and optimized.  You are following people on Twitter that are like minded individuals (not just your Aunt Sally and Cousin Lester) within your niche.

The second thing you should have set up are your accounts on Just Retweet and Viral Content Buzz.

Puttin’ the Twitter Pieces Together

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Rescooped by Deanna Dahlsad from Social Marketing and SEO
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Twitter to roll out tweet scheduling, but is it that revolutionary?

Twitter to roll out tweet scheduling, but is it that revolutionary? | A Marketing Mix | Scoop.it
What does this new feature mean for marketers? How do they use Scheduled Tweets? How can they maximize its value? Is there anything they should be aware of?

Via Ally Greer
Deanna Dahlsad's insight:

As pointed out by others, such as Ally Greer who first posted or scooped this, the scheduling mechanism isn't new to people who have been using third party tools. However, for those who either do not like the extra logins etc. of third party tools, do not like to pay for them, or who just want to tweet and don't care about other bells & whistles (and there are a lot of those people!), this is indeed a good thing.

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Ally Greer's curator insight, October 17, 2013 12:06 PM

There are plenty of opportunities that come from the ability to schedule tweets on Twitter, most of which are covered here. 


That said, I'm not sure if this will be as big of a deal as it's made out, because this has been a feature on so many third party tools for quite some time now. Tweet scheduling isn't a new concept at all, thanks to Buffer, Tweetdeck, Sprout Social, TweetDeck, etc.


Speaking for myself, I rarely even use Twitter.com to send or consume tweets. There's a reason why social media managers use third party apps, like Leo states - there are other features like analytics, being able to post from multiple accounts in one place, etc. In my opinion, this won't change much.

Brian Yanish - MarketingHits.com's curator insight, October 19, 2013 9:54 AM
Twiiter you are to late.  I like many other marketers do not use the twitter.com site to make posts.
Val Stilwell MSCS's curator insight, October 23, 2013 6:04 AM

Twitter's bringing this feature inhouse - I say why not. But I wonder, if there's going to be an intuitive auto scheduler as well like Buffer or Hootlet. 

Scooped by Deanna Dahlsad
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Twitter CEO hints at new content curation and interactive tools

Twitter CEO hints at new content curation and interactive tools | A Marketing Mix | Scoop.it
Twitter CEO Dick Costolo has hinted at soon-to-be-released content curation features and interactive tools for the microblog.
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Rescooped by Deanna Dahlsad from Business in a Social Media World
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▂ ▃ ▅ ▆ █ Buffer's How-to Guide: Using Symbols in Your Tweets (not just for Tweens) ♬♡►♪☺ - Search Engine Journal

▂ ▃ ▅ ▆ █ Buffer's How-to Guide: Using Symbols in Your Tweets (not just for Tweens) ♬♡►♪☺ - Search Engine Journal | A Marketing Mix | Scoop.it
Lots of people like to add things like ♥✩♬♡►♪☺♫ to their tweets for fun, but did you know adding symbols can make your tweets shorter and easier to read to

Via Cendrine Marrouat - www.socialmediaslant.com
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Rescooped by Deanna Dahlsad from Business in a Social Media World
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Twitter releases new directory

Twitter releases new directory | A Marketing Mix | Scoop.it

Did you know that Twitter had launched its Profiles Directory this week?


The article also features a quick roundup of other news: SocialAppsHQ, Buffer, Ping.it, Scoop.it, and Hootsuite


Via Cendrine Marrouat - www.socialmediaslant.com
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Cendrine Marrouat - www.socialmediaslant.com's comment, October 5, 2012 6:08 PM
Thank you for sharing, Deanna!
Rescooped by Deanna Dahlsad from SEO and Social Media Marketing
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Tweets do affect Rankings [Study]

Tweets do affect Rankings [Study] | A Marketing Mix | Scoop.it

From the original article: "In the biggest study of its kind, we have found that there is strong correlation between the amount of tweets about a URL, and its Google ranking.

 

Key Stats

1) Study shows that URLs receive a significant boost in Google rankings when they are shared on Twitter

 

2) The effects of this boost seem to level out at around 50 tweets, and the subsequent benefit of gaining additional tweets is minimal until around 5,000 tweets

 

3) After 5,000 tweets the average ranking of URLs improves considerably
URLs receiving over 7,500 tweets almost always rank inside the top 5 results

 

4) Average rankings are heavily correlated to the number of tweets about each URL".

 

Full Article Here: http://www.branded3.com/tweets-vs-rankings


Via Antonino Militello
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