A Marketing Mix
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A Marketing Mix
Adventures in advertising and marketing - the contemporary, the historical, and the hysterical. http://deanna.dahlsad.com/
Curated by Deanna Dahlsad
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The Ideal Length of a Blog Post, Facebook Update and Email Subject Line

The Ideal Length of a Blog Post, Facebook Update and Email Subject Line | A Marketing Mix | Scoop.it
You’re asking all the right questions…

  • How long should an email subject line be?
  • How long should your blog post be?
  • How long should your [Insert digital content here] be?

Buffer surveyed, tested, and measured to find the ideal length of everything online (including your email subject lines), and then they put it into a nifty infographic for you.


So I asked heavy hitters in different fields to weigh in on Buffer’s results… and then some. These experts are expanding on the ideal length of social content with their own tips and strategies for maximizing the space you have....


Via Jeff Domansky
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Jeff Domansky's curator insight, March 20, 2015 1:38 PM

Make sure to see the expert comments for added insight! Recommended reading.  9/10

Debra Walker's curator insight, March 20, 2015 6:47 PM

Great to have access to information like this.

Nikol Hristova's curator insight, April 7, 2015 6:56 PM

There are many positive and negative comments about how long should be the perfect post, tweet or email subject. In my opinion, the shorter, the better. The shorter information it includes, the better understanding it will have. When i see people who's tweets or Facebook posts are longer than 4 rolls, i just stop reading the. This is a post, not a page of book, don't you think? 

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Marketing Artists vs. Marketing Scientists [INFOGRAPHIC]

Marketing Artists vs. Marketing Scientists [INFOGRAPHIC] | A Marketing Mix | Scoop.it
In a great article published last week, Stan Woods of Velocity Partners offered his thoughts on how fast marketing has developed over the past few months, and the new marketing roles this change has created.
In his closing paragraph, Woods distinguishes between the creative-driven and data-driven marketers by referring to them as “marketing artists” and “marketing scientists,” respectively. Although a slight oversimplification, these distinctions hold a lot of truth about the current divide that
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Guest post: The guide to social networking etiquette (infographic)

Guest post: The guide to social networking etiquette (infographic) | A Marketing Mix | Scoop.it
The following is a guest post by Jennifer Landry. Her bio is at the end of the article. Don't talk with your mouth full. Make eye contact when speaking to people. You might have heard these types o...
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Kim Library Studies 's curator insight, October 14, 2014 6:28 PM

Social Media Etiquette 

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Video Is the New Face of Content Marketing [Infographic]

Video Is the New Face of Content Marketing [Infographic] | A Marketing Mix | Scoop.it

Experts predict that video is the new face of content marketing. 


Via Stefano Principato, malek
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Stefano Principato's curator insight, March 9, 2014 9:45 AM

Reasons for that are numerous, for example:

  1. YouTube is the 2nd largest search engine;
  2. Videos are 53 times more likely to show up on the 1st page of search results;
  3. Videos can drive engagement upto 300%;
  4. and many more.



malek's curator insight, March 9, 2014 6:19 PM

The growing popularity of video means that consumer excitement speaks volumes about a product.

Marketers are searching high and low for a way to get people Youtubing, tweeting, Facebooking, and Instagramming, they can build a fast social following.

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Does Website Speed Affect Your Ranking? (infographic)

Does Website Speed Affect Your Ranking? (infographic) | A Marketing Mix | Scoop.it
Have you ever been to a slow site and it felt like it took hours to load? You look down at your computer clock and really only 30 seconds have gone by. That's just the user experience on a slow site- the real question is “Does your website speed effect your ranking?”
Will your slightly slower site be penalized by Google and other search engines when you clients are even looking for you?
In this easy to understand graphic, we see that 1 second makes all the difference in the world. And after just 6 short weeks of poor load times, your site can lose 75% of it’s traffic to that page.
If you have a low ranking you might want to follow some of the Google Guidelines to pre-load your most popular pages to increase your site’s overall performance.

Via Lauren Moss, John van den Brink, malek
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Mr Tozzo's curator insight, March 4, 2014 8:12 AM

Does Website Speed Affect Your Ranking? (infographic)

Carlos Polaino Jiménez's curator insight, March 8, 2014 6:12 AM

SEO SEO, al final todo es KPI's y posicionamiento. 

outofseo's curator insight, April 4, 2014 5:27 AM

Website speed affects ranking and conversions. Pages load time is an important issue to be fixed if load time is over 3 sec.

 

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The Changing State of Content Marketing [INFOGRAPHIC] | #SeriouslySocial

The Changing State of Content Marketing [INFOGRAPHIC] | #SeriouslySocial | A Marketing Mix | Scoop.it
How do you market your business? Do you produce engaging content as part of your strategy? According to a recent study, 78% of businesses in 2013 (that responded) do engage in content marketing.


If you have a blog or produce content on social networks, videos or white papers then you are engaging in content marketing!

So what is the future of content marketing? How will things change?... Take a look.…


Via Jeff Domansky
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Ali Anani's curator insight, December 18, 2013 12:21 AM
Content- to be or not to be.
Intriguing Networks's curator insight, December 18, 2013 3:20 AM

Thanks for this, most interested in the predictions about real people feature inncreasigly in content, it reads somewhat ironically doesn'tit with all the social interactions everyone is engaged upon?

 

I am pondering whether its more about authenticity that underpins the real people and events and havig something that actually connects emotionally as well as logically as more than a conversion click? 

 

In the UK there has been a real swing in mainstream xmas advertising led by an upmarket Department store chain called John Lewis, the others have tried to copy but they have not done it as well. The Ad hardly mentions the brand or the product and the feature is a costly animation. Interesting to see such emotive content and everyone is talking about it around the Xmas campaigns. Guess its a bit resonant with the Apple Think Different Ads. So how Companies trnslate that into streams of online content that fit the overall Brand Strategy is going to be interesting...

 

Theres a post about Facebook's Compassion and Content Strategy Teams and how they are researching and refining dealing with annoying content, may seem off-track but in terms of the future of Content Marketing understanding how not to endup with users tuning out may well be key? http://www.huffingtonpost.com/2013/12/16/facebook-compassion_n_4441716.html strikes me that in business content we will face similar and significant challenges in the battle against the white noise even more so now Facebook say theya re carefully rolling out auto play video ads the bane of most users and the price they pay for a free platform...

 

Food for thought thanks again!

Alison D. Gilbert's curator insight, December 27, 2013 6:57 PM

I am curious about the way things will change. Are you?

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Digital and Social Media Marketing Trends 2014 /@BerriePelser

Digital and Social Media Marketing Trends 2014 /@BerriePelser | A Marketing Mix | Scoop.it
Digital and Social Media Marketing Trends 2014. It’s been a huge year for social media, particularly in marketing, but what’s on the horizon?

Via WordPress SEO & Social Media, massimo facchinetti, malek
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malek's curator insight, November 16, 2013 9:26 AM

A highly informative infographic, somthing to keep and watch 2014 trends. Social media role in ranking is soaring but the key is still interacting and engaging!

Xarzy Castro's curator insight, November 17, 2013 1:38 AM

what we need to expect in 2014 trends?

9Dotstrategies's curator insight, November 20, 2013 12:58 AM

Digital and Social Media Marketing Trends for 2014  Via @BerriePelser

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Men vs. Women – The Social Media Championship (Infographic) : Jericho Technology, Inc.

Men vs. Women – The Social Media Championship (Infographic) : Jericho Technology, Inc. | A Marketing Mix | Scoop.it
Deanna Dahlsad's insight:

For consideration in terms of reaching your target market and just who might be better at it

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Cesar De Anda Guizar's comment, September 17, 2013 1:33 PM
Muestra la comparacion del uso o el impacto de la redes sociales y el marketing, dividida en los 2 sexos.
Cesar De Anda Guizar's comment, September 17, 2013 1:35 PM
Las mujeres lo usan mas..
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Infographic: Pinterest requires constant content curation

Infographic: Pinterest requires constant content curation | A Marketing Mix | Scoop.it
I’m not an especially visual person, so I can appreciate people who are. I’m blown away by the style and creativity I see on some Pinterest boards.
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How Users Interact On Pinterest [Wishpond Study] - Social News Daily

How Users Interact On Pinterest [Wishpond Study] - Social News Daily | A Marketing Mix | Scoop.it
How Users Interact On Pinterest [Wishpond Study]
Social News Daily
Just like Facebook, LinkedIn, Twitter and other networks, Pinterest users have their own unique ways of communicating thanks to the networks decidedly visual design.

Via Manlio Mannozzi, Panicos Kamasia , Mau, donhornsby, Cendrine Marrouat - cendrinemarrouat.com
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Courtney Jones's comment, February 18, 2013 1:23 PM
Rescooped by CourtneyJones from CJ Digital Media Consulting onto Creative Business Branding
TrendOMatic's curator insight, February 19, 2013 10:06 AM

Plaatjes ipv faces...

Angela Watkins's curator insight, February 20, 2013 11:58 AM

Creativity - Information/Knowledge - Great avenues for Marketing for idea/hobby/cause/biz/ministry.

Curated by Deanna Dahlsad
An opinionated woman obsessed with objects, entertained by ephemera, intrigued by researching, fascinated by culture & addicted to writing. The wind says my name; doesn't put an @ in front of it, so maybe you don't notice. http://www.kitsch-slapped.com
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Adventures in advertising and marketing - the contemporary, the historical, and the hysterical. http://deanna.dahlsad.com/
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