Designing banking websites must be one of the most crucial challenges for UX practitioners, at least in the commercial domain. The more expensive something is, the more reliable you must be as a seller. Banks are not only expensive - sometimes customers trust them with all their savings. Consequently, there are no margins for mistakes and both front end and back end must work smoother than a purring cat. Users are not looking for an emotional experience that will tease the senses. Just a simple, clean and reliable solution without surprises. Here are three useful ways to improve UX for banking websites.
I'm not sure if parallax scrolling is such a usable innovation. I get a bit confused by the inconsistency when elements are moving around in different pace. Who cares, the dynamic way to present content adds a touch of life, and it can look awesome - I agree. But, I think it's more suitable for simple entertainment and expositions than complex information structures.
Interesting metaphor of user experience in a non digital domain. With a bit perspective, all kind of user centered entrepreneurship can be viewed through UX glasses. And I agree, as a digital designer it's important to understand business goals, but adopting digital tools to satisfy them. Entertaining and insightful article about developing cheese products with a UX process.
My belief, and the foundation of the entire profession, is that UX should increase the return of investment. Here is an interesting video explaining why it's an essential part of modern design and how it pays off.
Part 1 in a series about user experience barriers that hinder the conversion of users from visitors to customers on retail websites. The first article provides an overview of the subject and introduces 5 methods to get a better result.
The users' first impression of a site can be a lasting one. In the first few seconds, a person decides to stick with a certain content or move on. This is when you need to make sure the landing page fulfill their specific needs and expectations. What design techniques attract our most typical stereotypes: masculine and feminine?
Smashing magazine delivers a Q & A about designing smart and usable experiences. In this session you can read about Adaptive vs Responsive design and Balancing usability research with unique and creative concepts, among other subjects.
Interaction by gestures have a physical prize, people get exhausted by using the tiny muscles involved in pointing, swiping and zooming. Sounds like a problem for developed countries right? However, from a usability point of view all types of user effort should be minimized.
Navigation is evolving aligned with new technologies and the multi-device landscape. Web sites show advanced behavior implemented by java script, html5 and flash. Global and hierarchically structured layouts are challenged by one page layouts, with a dynamic information surface that adapts according to the interaction with users. Sometimes it's great to have the Web site under control, never being sent to an unknown destination wondering "where am I", "where can I go from here" etc, but sometimes it can't get worse and instead it makes you wonder "where in the wild west can I find my information". I think architecture and interaction must be balanced according to the Web site's content and functionality in order to be usable. This article presents a few inspiring examples.
Consuming abstract UX articles about strategic approaches gives me a weekly dose of headache. Then it can be pretty relaxing to just lean back and view some concrete examples of beautiful design. I really like this trendy, modular layout, captured by the Windows metro UI among others. It's visually clear, interactive target areas are maximized for mobile use and information surfaces are enhanced instead of architectures - for good and for bad.
Grids are a used in typography to structure the content based on intersecting vertical and horizontal axes. This article describes how thirds (a two dimensional 3 x 3 grid system) can be applied according to patterns of visual perception, traced hundreds of years back.
I couldn't agree more. Well aimed design is built upon genuine requirements, and between the users and our solutions there is a challenge to transform needs into digital experiences. As a facilitator you know how to master this challenge, direct sessions, identify problems and understand what users truly wants
Part 2 in a series about user experience barriers that hinder the conversion of users from visitors to customers on retail websites. The second article contains an in depth view of the 5 methods introduced in part 1.
So simple but yet so popular - Angry Birds is a typical example of successful user experience. But why? This article presents an analysis to explain how the main components of the game affect people on a cognitive level. /Hans
Interesting article for aspiring UX designers in the digital agency world. It's not easy to be the "new guy" and explain to all colleagues what is your job, and how it should fit into their workflow. Ideally there should be a project leader or manager planning everyone's role so the team consists of a mutual compound, but sadly that ain't always the reality for UX practitioners. Here are som useful advices before entering the scene
First I thought Microsoft made a new design language along with Metro, called Modern UI, and got all confused for a while. Then I read the article and realized I didn't know they had to change the name because of a lawsuit from a German company. Whatever they will call the UI style, after all lawsuits, I can't more than adore the concept: symmetry, maximum use of screen size, large interactive fields and simple hierarchy along with a beautiful appearance - a unique and innovative vision - exactly what Microsoft had to deliver in their competition with Apple. On the other hand I think the Modern UI is less useful for actual computers and laptops since the amount of space for each element will not be in proportion to the screen size and precision of a mouse pointer.
Content management is a main component in UX design and usually this is where functional requirements meet design - it defines what should fulfill the users' needs. After reading part 1 I extended my knowledge about typical roles and approaches in content strategy. After reading part 2, which is more practical and introduces useful tools, I think the articles give a practical overview of the subject.
To schedule a creative process is an essential challenge in large design projects, but it might be tricky to prioritize what phases to spend most time on in advance. I think this article is useful if you aim for a holistic perspective of your agile development.
Trust is one of the essential emotions to evoke in pleasurable user experience. The moment a solution lacks reliability the traffic will follow thereafter. Today we are showered by impressions from the moment we open the browser, and it's difficult to know what is harmful or not; we encounter spam, fake download clients and spyware among other threats. Make sure that your design can earn the visitors trust.
I don't know if I agree with the title "the UX toolbox", I would rather call it "the usability testing toolbox". UX for me is a complete view of all aspects affecting the user experience, involving much more than measurable usability - from basic needs to visual impressions. Anyway, who cares about marking words, there are a lot of useful tools here.
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