Firms look to brand new TV programs | A Cultural History of Advertising | Scoop.it

Firms look to brand new TV programs In Australia..It's back to the beginning.. you won't know the show itself is a commercial

 

(After the Quiz show scandals on television in the US we saw the end of television shows created by Advertising agencies and branded by sposors. The movement was toward the format we see today where commercial spots of varying length are sold.)