A Cultural History of Advertising
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A Cultural History of Advertising
A peek at the past, present and future implications of our consumer culture
Curated by k3hamilton
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The Living Room Candidate - Commercials - 1952 - The Man from Abilene

The Living Room Candidate - Commercials - 1952 - The Man from Abilene | A Cultural History of Advertising | Scoop.it

Presidential Campaign Commercials 1952 - Present. Rosser Reeves' commercials

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TV ACRES: Censorship & Scandals > Quiz Show Scandals (Dotto, The $64,000 Question, Twenty One)

TV ACRES: Censorship & Scandals > Quiz Show Scandals (Dotto, The $64,000 Question, Twenty One) | A Cultural History of Advertising | Scoop.it
Censorship & Scandals on Television - Quiz Show Scandals - DOTTO, THE $64,000 QUESTION, TWENTY ONE...
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Quiz Shows of the Fifties - Twenty One, $64,000 Question. Price is Right and more

Quiz Shows of the Fifties - Twenty One, $64,000 Question. Price is Right and more | A Cultural History of Advertising | Scoop.it
The Fifties Website remembers those scandalous Quiz Shows of the 50's.
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Who "invented" the TV dinner? Everyday Mysteries:Fun Science Facts from the Library of Congress)

Who "invented" the TV dinner? Everyday Mysteries:Fun Science Facts from the Library of Congress) | A Cultural History of Advertising | Scoop.it

"Like many creations, the story of the development of the TV dinner is not straightforward. Many people and companies played a role in the development of the concept of a complete meal that needed only to be reheated before eating. The invention of the TV dinner has been attributed to at least three different sources, primarily Gerry Thomas, the Swanson Brothers, and Maxson Food Systems, Inc."

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HD Dinah Shore "See the U.S.A. in Your Chevrolet" from "Dinah Shore Chevy Show" (1956-1963)

From a transfer of an original NBC color tape of "The Dinah Shore Chevy Show" (1956-1963) upscaled to 720p High Definition. "See the U. S. A. in Your Chevrol...
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MURROW, EDWARD R. - The Museum of Broadcast Communications

MURROW, EDWARD R. - The Museum of Broadcast Communications | A Cultural History of Advertising | Scoop.it

"Edward R. Murrow is the most distinguished and renowned figure in the history of American broadcast journalism. He was a seminal force in the creation and development of electronic newsgathering as both a craft and a profession. Murrow's career began at CBS in 1935 and spanned the infancy of news and public affairs programming on radio through the ascendancy of television in the 1950s, as it eventually became the nation's most popular news medium. In 1961, Murrow left CBS to become director of the United States Information Agency for the new Kennedy administration. By that time, his peers were already referring to a "Murrow legend and tradition" of courage, integrity, social responsibility, and journalistic excellence, emblematic of the highest ideals of both broadcast news and the television industry in general."

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THE ED SULLIVAN SHOW - The Museum of Broadcast Communications

THE ED SULLIVAN SHOW - The Museum of Broadcast Communications | A Cultural History of Advertising | Scoop.it

"The Ed Sullivan Show was the definitive and longest running variety series in television history (1948-71). Hosted by the eponymous awkward and fumbling former newspaperman, the show became a Sunday night institution on CBS. For twenty-three years the Sullivan show fulfilled the democratic mandate of the variety genre: to entertain all of the audience at least some of the time.

In the late 1940s, television executives strove to translate the principles of the vaudeville stage to the new medium, the amalgamation referred to as "vaudeo." As sports reporter, gossip columnist, and master of ceremonies of various war relief efforts, Ed Sullivan had been a fixture on the Broadway scene since the early 1930s. He had even hosted a short-lived radio series that introduced Jack Benny to a national audience in 1932. Although Sullivan had no performing ability (comedian Alan King quipped: "Ed does nothing, but he does it better that anyone else on television"), he understood showmanship and had a keen eye for emerging talent. CBS producer Worthington Miner hired him to host the network's inaugural variety effort The Toast of the Town and, on 20 June 1948, Sullivan presented his premiere "really big shew," in the lingo of his many impersonators who quickly parodied his wooden stage presence and multitudinous malapropisms."

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CAPTAIN VIDEO AND HIS VIDEO RANGERS - The Museum of Broadcast Communications

CAPTAIN VIDEO AND HIS VIDEO RANGERS - The Museum of Broadcast Communications | A Cultural History of Advertising | Scoop.it

Captain Video and His Video Rangers, which premiered 27 June 1949 on the DuMont Network, was the first science fiction, space adventure program on television and was to inspire a spate of similar offerings. Although it combined many of the early staples of children's programming, such as the inclusion of inexpensive film clips and pointed moral lessons, Captain Video capitalized upon the public fascination with science and space and the technical elements of the new television medium to create the longest running science fiction show in early television.

 

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THE HOWDY DOODY SHOW - The Museum of Broadcast Communications

THE HOWDY DOODY SHOW - The Museum of Broadcast Communications | A Cultural History of Advertising | Scoop.it

"The Howdy Doody Show was one of the first and easily the most popular children's television show in the 1950s and a reflection of the wonder, technical fascination, and business realities associated with early television. While Howdy and his friends entertained American children, they also sold television sets to American parents and demonstrated the potential of the new medium to advertisers."

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Lucy's Famous Chocolate Scene

Here is the famous Chocolate scene from I Love Lucy, an illustrious tv series in the 1950's.
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KRAFT TELEVISION THEATRE - The Museum of Broadcast Communications

KRAFT TELEVISION THEATRE - The Museum of Broadcast Communications | A Cultural History of Advertising | Scoop.it

"Kraft Television Theatre proved to be one of the most durable and honored programs of the Golden Age, airing on NBC from 1947 to 1958. Produced by the J. Walter Thompson advertising agency, this live anthology drama was designed to mesh with Kraft's overall marketing strategy, which stressed the concept of "gracious living," an appeal to middle class, suburban, family values. Kraft Television Theatre featured quietly paced, intimate dramas; as one Kraft representative put it, the show was be a "respectful guest in America's living rooms."

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Subliminal Advertising - Wilson Bryan Key, Vance Packard, Hidden Persuaders, Subliminal Seduction

Subliminal Advertising - Wilson Bryan Key, Vance Packard, Hidden Persuaders, Subliminal Seduction | A Cultural History of Advertising | Scoop.it
from Stay Free!, a magazine focussed on American media and consumer culture...

"In the annals of advertising few strategies are more notorious than subliminal persuasion. If you asked your average Joe to name the advertising practices he objected to, somewhere after spam and before tampon commercials he'd probably mention subliminals.

The public uproar over subliminals took place over two key periods. The first, in the late 1950s, focused on James Vicary's claims that he had inserted split-second, invisible ad messages into movies. In the 1970s, Wilson Bryan Key rekindled the frenzy with his book Subliminal Seduction, which purported to reveal that ads for liquor and other everyday products were riddled with hidden skulls and humping donkeys..."

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Dreaming of Bras for the Modern Woman - New York Times

Dreaming of Bras for the Modern Woman - New York Times | A Cultural History of Advertising | Scoop.it
The dream around Maidenform's headquarters is that women will happily pay $32 for the "Dream Bra" the company has introduced.
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Queen for a Day - TV Show Episode (1960)

Perhaps the strangest game show ever

Where the woman with the most pathetic life becomes queen for a day and wins all sorts of the sponsors products like lotions and potions and a new fridge

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QUIZ SHOW SCANDALS - The Museum of Broadcast Communications

QUIZ SHOW SCANDALS - The Museum of Broadcast Communications | A Cultural History of Advertising | Scoop.it

"Broadcast live and in prime time, the big money quiz show presented itself as a high pressure test of knowledge under the heat of kleig lights and the scrutiny of fifty-five million participant-observers. Set design, lighting, and pure hokum enhanced the atmosphere of suspense. Contestants were put in glass isolation booths, with the air conditioning turned off to make them sweat. Tight close-ups framed faces against darkened backgrounds and spot lights illuminated contestants in a ghostly aura. Armed police guarded "secret" envelops and impressive looking contraptions spat out pre-cooked questions on IBM cards."

"On Wednesday, 5 December 1956, at 10:30 P.M., an estimated 50 million Americans tune in to Twenty One for what host and co-producer Jack Berry calls "the biggest game ever played in the program."

"The gravy train derailed in August and September of 1958 when disgruntled former contestants went public with accusations that the results were rigged and the contestants coached."

"By October 1958, as a New York grand jury convened by prosecutor Joseph Stone investigated the charges and heard closed-door testimony, quiz show ratings had plummeted. For their part, the networks played damage control, denying knowledge of rigging, canceling the suspect shows, and tossing the producers overboard."

 

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The American Experience | Quiz Show Scandal | People & Events | The Rise of TV Quiz Shows

The American Experience | Quiz Show Scandal | People & Events | The Rise of TV Quiz Shows | A Cultural History of Advertising | Scoop.it

"Before quiz shows hit prime time on television, they were already a staple on television’s ubiquitous precursor, radio. Quiz shows, popular for their informal feel and their inclusion of everyday people, started out slowly on network radio. In the early 1930s, it consisted almost solely of music and comedy. Soap operas, minstrel shows, news, commentary, and sporting events rounded out the programming."

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THE ADVENTURES OF OZZIE AND HARRIET - The Museum of Broadcast Communications

THE ADVENTURES OF OZZIE AND HARRIET - The Museum of Broadcast Communications | A Cultural History of Advertising | Scoop.it

"he Adventures Of Ozzie And Harriet was one of the most enduring family-based situation comedies in American television. Ozzie and Harriet Nelson and their sons David and Ricky (16 and 13 respectively at the time of the program's debut) portrayed fictional versions of themselves on the program. The Nelsons embodied wholesome, "normal" American existence so conscientiously (if blandly) that their name epitomized upright, happy family life for decades."

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SHORE, DINAH - The Museum of Broadcast Communications

SHORE, DINAH - The Museum of Broadcast Communications | A Cultural History of Advertising | Scoop.it

"Dinah Shore ranks as one of the important on-air musical stars of the first two decades of television in the United States. Indeed from 1956 through 1963 there were few more well-known TV personalities. More than any song she sang, Dinah Shore symbolized cheery optimism and southern charm, most remembered for blowing a big kiss to viewers at the end of her 1950s variety show. As hostess, she sometimes danced and frequently participated in comedy skits, but was best loved as a smooth vocalist reminiscent of a style associated with the 1940s."

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THE MILTON BERLE SHOW - The Museum of Broadcast Communications

THE MILTON BERLE SHOW - The Museum of Broadcast Communications | A Cultural History of Advertising | Scoop.it

"During his multi-faceted rise as a performer, Milton Berle first appeared on television in a 1929 experimental broadcast in Chicago, when he emceed a closed-circuit telecast before 129 people. In the commercial TV era, he appeared in 1947 on DuMont station WABD (in Wanamaker's New York City department store) as an auctioneer to raise money for The Heart Fund. In the following year he would come to television in a far more prominent manner, and through the new medium become a national icon. He would become known as "Mr. Television," the first star the medium could call its own. Skyrocketing to national prominence in the late 1940s, he was also the first TV personality to suffer over-exposure and burn-out."

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Howdy Doody Show- Howdy Doody singing for Kelloogg's Rice Krispies

The Howdy Doody Show was one of the first and by far the most popular children's television shows in the 1950's and a reflection of the wonder, technical fascination and business realities associated with early television.

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I Love Lucy 50th Anniversary Favorite Episodes Pt. 3: 2 and 1

Favorite Episodes, number 2 and 1, as told by on the "I Love Lucy 50th Anniversary Special."...
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I Love Lucy History Goes on Making History

I Love Lucy History Goes on Making History | A Cultural History of Advertising | Scoop.it
I love Lucy history began in the evening of the 15 October 1951 when the USA was treated to the first episode of a television situation comedy that was to run for 179 episodes and establish the series as a perpetual favorite.

"The show was of its time and in it can be seen the issues and contradictions affecting lives of many Americans women at that time.Looking back at the "I love Lucy" history allows us to see the struggle for change as it was happening. Underneath the cover of the crazy antics and the quirky humour of the very attractive red headed Lucille Ball there could be detected a story line, which continued through the episodes and struck a cord with women. This is contradiction of a woman's traditional role of homemaker wife and mother and the need to be recognised as intelligent, decision-making individuals in their own right. To escape from the traditional restrictions of domesticity and to move out from the confinements of home, family and financial dependence, to have a life in which they could make choices."
Article Source: http://EzineArticles.com/1525551

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Subliminal Advertising Became an Issue in 2000 Presidential Election

Subliminal Advertising Became an Issue in the 2000 Presidential Election.
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alexandra viladomiu's curator insight, April 21, 2015 7:36 AM

lo que paso en las elecciones del 2000 por los mensajes subliminales

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I Went to the Moon in My Maidenform Bra

Milton Kristt, an old publisher who had worked in the brassiere business for a million years, reminisces about all the things that he could do in a Maidenform- 

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