A Cultural History of Advertising
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A Cultural History of Advertising
A peek at the past, present and future implications of our consumer culture
Curated by k3hamilton
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"Want him to be more of a man? Try being more of a woman." - Found in Mom's Basement

"Want him to be more of a man? Try being more of a woman." - Found in Mom's Basement | A Cultural History of Advertising | Scoop.it
1974 ad for Emeraude fragrance from Coty.
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Take It Off, Take It All Off - 1967- Noxzema

Swedish model Gunilla Knutson asked men to "take it off, take it all off."

William Esty Advertising created the provocative ad -an attractive eighteen-year-old Swedish blonde model teasingly urged men to "Take it off, take it all off" with Noxzema Medicated Instant Shave Cream. The pop hit "The Stripper" plays in the background, showing a man shaving off Noxzema shaving cream in neat, clean rows as the blonde said "Take it off. take it all off!" and "The closer you shave the more you need Noxzema." At the end she caresses a can of Noxzema and then the cheeks of the man. Later fifteen similar spots included contemporary sports figures.

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Why Madison Avenue Is Boycotting AMC's Reality Show 'The Pitch'

Why Madison Avenue Is Boycotting AMC's Reality Show 'The Pitch' | A Cultural History of Advertising | Scoop.it

Plus: a guide to the contenders who said "yes."...

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Mad Men Tech: 9 Devices That Changed the 1960s Office

Mad Men Tech: 9 Devices That Changed the 1960s Office | A Cultural History of Advertising | Scoop.it
In anticipation of Mad Men's March 25 season five premiere (it's about time), we've examined the show's '60s-era technology.
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For New ‘Mad Men’ Season, Magazine ‘Retro-fies’ Ads - DesignTAXI.com

For New ‘Mad Men’ Season, Magazine ‘Retro-fies’ Ads - DesignTAXI.com | A Cultural History of Advertising | Scoop.it
For New ‘Mad Men’ Season, Magazine ‘Retro-fies’ Ads - DesignTAXI.com...

"For this week’s Mad Men cover story issue, the (online and print) edition contains vintage, swinging ‘60s-style cover design, layouts and ads.

Ads of brands, such as Mercedes-Benz, British Airways, United Colors of Benetton, Dunkin Donuts and Estée Lauder, were either re-appropriated to suit the issue or replaced by authentic period ads from the era.

Viewers can also vote for their favourite ads on the publication’s website.

The old school ‘Mad Men’ edition of the magazine, will be available on newsstands and iPads on Monday.

“We've literally taken a page from Newsweek’s past—recreating the sleek, iconic look of the magazine during the swinging ‘60s, but with all original content. Imagining what a Newsweek website would have looked like, without dropping a tab of acid, was no easy feat. But with a leap of faith (and a single martini), we created an online edition that Don Draper would have toasted. We hope you do too.” Newsweek wrote on its website.

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The 60s Reality Behind ‘Mad Men’

The 60s Reality Behind ‘Mad Men’ | A Cultural History of Advertising | Scoop.it
From the first spacewalk to Governor Ronald Reagan to Brigitte Bardot, Newsweek takes you behind the stories that shaped Don Draper’s world.
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George Carlin talks about advertising

George Carlin talks about advertising and honesty on his show from HBO in year 1999.  HBO.

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Bill Bernbach on advertising and research 2/2

On research..discussing hair colour and the importance of looking natural- Nice and Easy- How to say natural-->"It lets me be me"

On the role of research, clients

"Work without conviction won't sell"

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George Lois on the Creative Revolution 1/5 - talking about Volkswagen

Interested in the Creative Revolution? Check out http://www.think-small-the-book.net/ Famous Art Director George Lois on the legendary Volkswagen ads "Think ...
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John Lennon & Yoko Ono: Give Peace A Chance 1969

Footage from both Amsterdam & Montreal Bed-Ins, 1969.
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Mattel Tommy Burst TV commercial 1960s!

Rare early 60s tv commercial for Mattel's Tommy Burst submachine gun detective set. This was my favorite toy of all time. Load in some fresh caps, pull the b...
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Kinsey - Trailer (2004)

Let's talk about sex. ________________________ Life story of Alfred Kinsey, a man driven to uncover the most private secrets of the nation, and a journey int...
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National Organization for Women. Philadelphia Chapter Records, 1968-1977, The Historical Society of Pennsylvania

National Organization for Women. Philadelphia Chapter Records, 1968-1977, The Historical Society of Pennsylvania | A Cultural History of Advertising | Scoop.it

"In October of 1966, several prominent feminist men and women gathered in Washington D. C. to organize and develop the ideas behind a new group, the National Organization for Women. Among the group were Rev. Pauli Murray, an African-American women who was also an Episcopal minister, Aileen Hernandez, who became the second president of N. O. W. in 1971, and Betty Friedan, famed for her book, The Feminine Mystique. At this conference, the founding members of N. O. W. put together their Statement of Purpose. "The purpose of N. O. W. is to take action to bring women into full participation in the mainstream of American society now, exercising all the privileges and responsibilities thereof in truly equal partnership with men.... N. O. W. is dedicated to the proposition that women, first and foremost, are human beings, who, like all other people in our society must have the chance to develop their fullest human potential." Later on, the focus of N. O. W. expanded to include "winning economic equality and securing it with an amendment to the U. S. Constitution that will guarantee equal rights for women; championing abortion rights, reproductive freedom and other women's health issues; opposing racism and fighting bigotry against lesbians and gays; and ending violence against women." As the national organization gained momentum, several Philadelphia women began work to organize their own chapter in 1968..."

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Chapter Thirteen - The Diamond Mind- DeBeers- A diamond os Forever

Chapter Thirteen - The Diamond Mind- DeBeers- A diamond os Forever | A Cultural History of Advertising | Scoop.it

 

Linkng diamonds to romance through public relations,, movies like Diamonds are Dangerous, Adventures in Diamonds, news stories fed to the press, radio... 1919-onwards

 

"...N. W. Ayer suggested that through a well-orchestrated advertising and public relations campaign, it could significantly alter the "social attitudes" of the public at large and thereby channel American spending toward larger and more expensive diamonds instead of "competitive luxuries." Specifically, the Ayer study stressed the need to vitalize the association in the public's mind between diamonds and romance. Since "young men buy over 90% of all engagement rings," it would be crucial to inculcate in them the idea that diamonds were a gift of love: the larger and finer the diamond, the greater the expression of love. Similarly, young women had to be encouraged to view diamonds as an integral part of any romantic courtship. The study found that there was already an increasing number of marriages among middle-income wage-earners who were "the backbone of the diamond market," and that, if properly cultivated, this trend could provide fertile grounds for diamond sales in the future..."

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The Outrageously Sexist Ads Of The Mad Men Era That Some Companies Wish We'd Forget

The Outrageously Sexist Ads Of The Mad Men Era That Some Companies Wish We'd Forget | A Cultural History of Advertising | Scoop.it
Which company used this tagline: "Is it always illegal to kill a woman?
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Mad Men: 1960s Pop Culture in Ads

Mad Men: 1960s Pop Culture in Ads | A Cultural History of Advertising | Scoop.it
Reminisce raises a glass to Mad Men and 1960s pop culture with a slideshow of fun and eyebrow-raising vintage ads that capture a Mad Man's world.
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The Sleeper Car | Improv Everywhere

The Sleeper Car | Improv Everywhere | A Cultural History of Advertising | Scoop.it

The Sleeper Car was produced by Improv Everywhere as part of the Guggenheim Museum exhibition stillspotting nyc.

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‘Mad Men’ Goes Back to the Office - How accurate is the portrayal of the 60s

‘Mad Men’ Goes Back to the Office - How accurate is the portrayal of the 60s | A Cultural History of Advertising | Scoop.it
Did they really smoke that much? A Newsweek secretary-turned-Washington correspondent says the on-screen sexism, drinking, and smoking capture the office culture of the early ’60s.

 

Eleanor Clift:

 

"Critics have assailed the way everybody on the show smokes, glorifying a nasty habit that carries significant health risks. But that’s the way it was then."

 

"When Draper, the agency’s creative director and Mad Men’s protagonist, comes up with the tagline “It’s toasted” for Lucky Strike, he’s told that all brands are toasted. Without missing a beat he says, “Everybody else’s tobacco is poisonous. Lucky Strike’s is toasted.” The remark illustrates the central theme of Mad Men, the making and selling of the American Dream by Madison Avenue in the early ’60s—before civil rights, feminism, and antiwar protests forced a great awakening on the ruling class."

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Bill Bernbach on advertising and creativity 1/2

Interested in the Creative Revolution? Check out http://www.think-small-the-book.net/ From the archives of the American Association of Advertising Agencies 

 

Talks about Ohrbach's and the reaction to his ads, qualities of creative people, persuasion through passions, and how you can't teach talent-saying things the way they've never been said before

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Groovy 60s Chemstrand TV Commercial- Stretch Clothes!

No doubt about it, Chemstrand made some of the best TV commercials of the 60s. They usually were longer form like this and aired during specials they fully s...
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The Beatles -- The First US Visit Part One

On February 7, 1964, music changed in America when the Beatles brought over the first wave of the British invasion. Watch John, Paul, George and Ringo take o...
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