A Cultural History of Advertising
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A peek at the past, present and future implications of our consumer culture
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Short History of John Wanamaker 1938-1922

Short History of John Wanamaker 1938-1922 | A Cultural History of Advertising | Scoop.it
k3hamilton's insight:

Wanamaker said, "Half of all advertising dollars are wasted. The trick is figuring out which half."

 

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How inventions change history (for better and for worse) - Kenneth C. Davis

View full lesson: http://ed.ted.com/lessons/how-inventions-change-history-for-better-and-for-worse-kenneth-c-davis Invented in 1793, the cotton gin changed history for good and bad. By allowing one field hand to do the work of 10, it powered a new industry that brought wealth and power to the American South -- but, tragically, it also multiplied and prolonged the use of slave labor. Kenneth C. Davis lauds innovation, while warning us of unintended consequences.

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