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Scooped by k3hamilton onto A Cultural History of Advertising |
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In Advertising, Shirtless Hunks Are the Half-Naked Hot Chicks |
Iconic Conversations TV :60 sec |
"PSA Stewardess Commercial"-1969 |
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the late linds redding's "a short lesson on perspective" should be on your must-read list.
http://www.lindsredding.com/2012/03/11/a-overdue-lesson-in-perspective/
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Wanamaker said, "Half of all advertising dollars are wasted. The trick is figuring out which half."