A Cultural History of Advertising

New Haven Railroad The kid in upper 4 which used patriotism reprinted and distributed by the government, and read on radio by Eddie Cantor and set to music

"A common theme in U.S. World War I posters is the representation of a woman in times of war in order to animate and excite the male population to join the armed forces.  The "Christy Girl," named after the artist Howard Chandler Christy, stands in a masculine manner, wearing a sailor suit, encouraging men to join the Navy.  She says, "Gee!  I Wish I Were A Man...I'd Join the Navy."  This statement expresses to men who have not joined the armed forces that they are not doing their duty and are less than 100% American. (1)  Generally viewed as being weaker, both physically and emotionally, women as portrayed in World War I posters as willing to enroll in the Navy prompt men who have not joined to feel dislocated from the others who are fulfilling their American duty in the war efforts.  ..."