A Cultural History of Advertising
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A peek at the past, present and future implications of our consumer culture
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Short History of John Wanamaker 1938-1922

Short History of John Wanamaker 1938-1922 | A Cultural History of Advertising | Scoop.it
k3hamilton's insight:

Wanamaker said, "Half of all advertising dollars are wasted. The trick is figuring out which half."

 

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What PT Barnum Knew That You Don’t, and How it Can Explode Your Business | Social Media Consultant | Social Media Agency | Social Marketing

What PT Barnum Knew That You Don’t, and How it Can Explode Your Business | Social Media Consultant | Social Media Agency | Social Marketing | A Cultural History of Advertising | Scoop.it
Phineas Taylor Barnum, 19th century entertainer, businessman and circus king was a master of getting attention.
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PT Barnum's Freak Show PT Barnum 1810-1891

history of PT Barnum's freak show...

Raven Red-clash's curator insight, April 1, 10:22 PM

PT Barnum's Freak Show was an exhibition of extraordinary people with abnormal abilities. This spectacle both satisified the curiosity of the bizarre, and entertained the masses. The innate curiosity to witness the strange, the abnormal, and perhaps even the controversial was equally shared among vaudeville performances as well as the circus; where people could showcase their abnormalities. This previously offensive exhibition would then be applauded and considered socially acceptable if not extraordinary.