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Ontario-based Mood Media folds long-standing label. Mark Feb. 5, 2013, as the day the Muzak died. Concord, Ont.-based Mood Media announced Tuesday it was pulling labels Muzak — for decades, synonymous in pop culture with “elevator music” — and DMX into one company, simply called Mood. That’s not to say that the days of easy listening rock remixes at the dentist’s office or classical music in the elevator are over. Mood will still provide music to businesses. It just won’t be Muzak anymore..... In its early days, Muzak, a brand stamped in 1934, provided innocuous background music for stores, restaurants and, of course, elevators."
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Chrysler presents the 1937 Plymouth motor cars. All the latest engineering advances in the car, such as hydraulic brakes are shown.
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Chevrolet take to the air to create a sky writing advertisement, and in the process this educational film explains how the planes pilot creates the words, an...
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Smoking is growing more taboo in the United States now, but back in the 1930s, cigarettes were sexy. And where there was smoke, there were matches. At one point, nearly every business in the country, whether it was a national chain or a local Mom ‘n’ Pop, produced logoed matchbooks to help their customers fuel their nicotine habit—now known to be a deadly addiction.....
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...Source: Paleofuture via BitRebels Thank you to Paleofuture...
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Futuristic and cosmic design of streamlining in the 30s. Great examples here!
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"Bodovitch was one of the pioneers to bring modernist ideas to America.*
Design of the early thirties was conservative and lacked of radical experiments. This could be explained by the economic situation after the Wall street crash in 1929. Many companies felt the need to show stability and used trusted methods in their advertisement design.... As expected his work didn't go unnoticed in America. The photographer Ralph Steiner who worked for Harper's Bazaar, recognized the potential of Brodovitch as a designer. He introduced him to Carmel Snow, editor-in-chief of the magazine whom immediately offered him a job....Brodovitch created a harmonious and meaningful whole using avant-garde photography, typography and illustration. After being hired he asked several old friends like Man Ray, Jean Cocteau, Raoul Dufy, Marc Chagall and A.M. Cassandre to work for the magazine. Cassandre created several of the Bazaar covers between 1937 and 1940.
Brodovitch was the first art director to integrate image and text. Most american magazines at that time used text and illustration seperately, dividing them by wide white margins...'
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Orson Welles' broadcast of War of the Worlds panicked a nation. Let's explore the night in question and find out why.
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"Just Plain Bill" Old Time Radio's 23-year long run of 15-30 minute situation comedy, " Just Plain Bill," premiered at 6:45 p.m. Eastern Time, Sept. 19, 1932,on CBS Radio and stayed in this time-slot until June 16, 1933. The show ran until Sept. 30, 1955 Soap Opera creator King & Queen team, Frank & Anne Hummert, were inspired to write a soap opera surrounding the life of a small-town barber. Bill Davidson, a good-natured, soft-spoken, homespun country philosopher, sensitive to needs of friends & relatives, offered level-headed advice to help them straighten out their tangled lives. Bill's listeners identified with him, because he was just like them, as noted in program opening line. Bill had a wise mind, huge heart and his arms were always open for arising problems within his circle of friends & family. These dramas frequently revolved around his tiny family: daughter, Nancy Donovan; her lawyer-husband, Kerry Donovan; and Bill's grandson, Wiki Donovan.
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Collection: Ad*Access. Ad offers advice from a beauty expert named Julia Foster.
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Labor union members marching through Broad Street, Newark New Jersey, carrying signs reading "We want beer" in protest of prohibition]
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The start of commercial radio in the USA. Taken from the film 'Empire of the Air'.
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...Source: Modern Mechanix...
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Orson Wells terrified all of America in 1938 with his Halloween radio play of War Of The Worlds. Even though he was well known for his radio theatre, people ...
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1932 Unemployed line up for food at Yonge St Mission, Toronto
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This Fleischer Studios sing-along cartoon contains a surprising amount of immodest imagery. Lovely "Lucille" is menaced by a mustachioed villain/voyeur but t...
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Biography: Industrial Designers and Streamliners... 1930s "As the country struggled to emerge from its economic slump, Americans were captivated by the streamlined look. "Streamlined trains," wrote one historian, "stimulated public faith in a future fueled by technological innovation." Railroads paved the way for streamlining in the auto industry. Trucks, buses, and of course airplanes followed suit. It wasn't only large machines that were streamlined. Pencil sharpeners, ball-point pens, and kitchen mixers, which had no reason to be aerodynamic, took on the look."
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Dr. Leslie and the Composing Room.
1934 - 1942 An Important time in the Development of American Graphic Design.
An MFA Thesis Project Written and Designed by Erin K Malone. "M.F. Agha was educated in Kiev and Paris. After working for Vogue in Berlin he was brought to the US in 1929 by publisher Condé Nast. Agha proved himself with Vogue magazine by showing that the art director was an integral part of the editorial process and was soon given the art directorship of Vanity Fair and House and Garden as well. He was a pioneer with the use of sans serif typefaces, duotones, full color photographs and bleed images. Agha led the field in the use of leading photographers of his day. Edward Steichen, Cecil Beaton, Edward Weston, Louise Dahl-Wolfe and many others. He also brought his readers the works of Masters like Matisse, Derain and Picasso years before other American magazines. He left Condé Nast Publications in 1943 (after Nast died) and became a successful freelance consultant. He served as President of the AIGA from 1953-1955 and was awarded the AIGA Gold medal in 1957. His contributions to the field of magazine publishing changed the nature of magazine design and redefined the role of the designer and art director. "Issues:
August-September 1939
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A study of advertising slogans during the Great Depression.
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"It is perhaps a comment on the idiocy of human beings that one of the biggest hoaxes to panic the American public began with the following words:"The Columbia Broadcasting System and its affiliated stations present Orson Welles and the Mercury Theatre on the Air in a radio play by Howard Koch suggested by the H.G. Wells novel 'The War of the Worlds.'" On the face of it, this seems like a pretty straightforward concept. It's a radio play, based on a novel, featuring one of the most recognized voices in the history of radio. AND IT WAS THE DAY BEFORE HALLOWEEN!"
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