A Cultural History of Advertising
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A Cultural History of Advertising
A peek at the past, present and future implications of our consumer culture
Curated by k3hamilton
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The Kid in Upper 4 -WWI images

The Kid in Upper 4 -WWI images | A Cultural History of Advertising | Scoop.it

New Haven Railroad The kid in upper 4 which used patriotism reprinted and distributed by the government, and read on radio by Eddie Cantor and set to music

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Howard Christy - Christy Girls - Women and War -WWI

Howard Christy - Christy Girls - Women and War -WWI | A Cultural History of Advertising | Scoop.it

"A common theme in U.S. World War I posters is the representation of a woman in times of war in order to animate and excite the male population to join the armed forces.  The "Christy Girl," named after the artist Howard Chandler Christy, stands in a masculine manner, wearing a sailor suit, encouraging men to join the Navy.  She says, "Gee!  I Wish I Were A Man...I'd Join the Navy."  This statement expresses to men who have not joined the armed forces that they are not doing their duty and are less than 100% American. (1)  Generally viewed as being weaker, both physically and emotionally, women as portrayed in World War I posters as willing to enroll in the Navy prompt men who have not joined to feel dislocated from the others who are fulfilling their American duty in the war efforts.  ..."

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Heather Ramsey's curator insight, January 28, 2013 1:35 PM

This poster shows propaganda being used in a very specific way. In your own words, what is the message of this poster?