Sorry Charlie, You Were Just Too 2-Dimensional  -Charlie the Tuna gets makeover 01/13/2014 | A Cultural History of Advertising | Scoop.it
Sorry Charlie, You Were Just Too 2-Dimensional - 01/13/2014

".. Indeed, StarKist's spokesperson has proven to be an enduring brand ambassador. He was originally created in 1961 by the Leo Burnett Agency and Warner Bros. animator Chuck Jones.  ...."We want to stay true to Charlie," says Pavone's Zimmerman. "We literally researched '60s images of his moves, his turns, and how his glasses moved on his face. What we are doing now is giving him justice to his original animation but with a nice twist." “