The J. Peterman Catalog is real and online! http://www.jpeterman.com/
What a great way to teach word choice and voice!
This topic was suggested during a discussion on Word Choice in my Teaching and Assessing Writing with the 6-Traits online class.
I had some fun running down these resources. I'm not sure how they might play for the current generation of kids in the seats who may not be Seinfeld fans. Not many will know who J.Peterman is. That's why I tried so hard to find the right video example of word choice and voice!