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Rescooped by Fausto Cantu from Pervasive Entertainment Times onto 3D animation transmedia |
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Te proponemos una selección de webs con información de empleo en el extranjero Via Luis Castro Lorenzo, Render Farm Delete the scoop?
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Because audience engagement is central to this form of storytelling, make sure whichever platform you're using gets readers to interact in a very simple way. "Interface is king; nothing kills an ambitious multiplatform effort faster than a clunky point of entry," Jessica Clark, AIR media strategist, wrote in a yearly roundup of exemplary transmedia projects.
Clunky points of entry are a sticking point for interactivity.