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15 Storytelling Techniques Every Content Marketer Should Know

15 Storytelling Techniques Every Content Marketer Should Know | 3D animation transmedia | Scoop.it
Storytelling techniques any marketer can use to tell a brand story.

Via José Carlos
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15 técnicas de storytelling

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Ocho pasos para usar en clase la narración digital o digital storytelling

Ocho pasos para usar en clase la narración digital o digital storytelling | 3D animation transmedia | Scoop.it
La técnica de digital storytelling es el arte de contar historias con la ayuda de herramientas digitales. Te enseñamos cómo utilizarla en el aula en ocho sencillos pasos.

Via José Carlos
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Ocho pasos para usar en clase la narración digital o digital storytelling
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64 Sites for Digital Storytelling Tools and Information

64 Sites for Digital Storytelling Tools and Information | 3D animation transmedia | Scoop.it
This list of digital storytelling tools comes from Julie Greller's blog. It features lots of digital storytelling tools from some of the best on the Web.

Via José Carlos
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Storytelling: 7 Ideas About What to Tell Your Audience

Storytelling: 7 Ideas About What to Tell Your Audience | 3D animation transmedia | Scoop.it
To help you start out with your own storytelling, here are some examples of what stories you could tell (and what kind of stories other people tell).

Via José Carlos
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7 ideas de storytelling para contar a su audiencia

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10 Tips for Building a Strong Story

Need to improve your storytelling? Here are 10 tips to help your presentation.

Via José Carlos
Fausto Cantu's insight:

10 tips para construir una historia sólida

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100 Years of Brand Storytelling (Infographic)

100 Years of Brand Storytelling (Infographic) | 3D animation transmedia | Scoop.it
Earlier this month, when we were discussing brand authenticity, you may have noticed that “authentic” brands share at least one common characteristic: They’re storytellers. Today’s open and h…

Via José Carlos
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Alex Delfosse's curator insight, May 12, 2015 12:02 PM

This infograph is quite obviously a timeline as portrayed by the use of dates and evolutionary based title. The general design is quite appealing and I like the use of general classifications. That said I feel giving the images a small bold 2pt border could draw more attention to the series of events portrayed .

Dominique Taste's curator insight, May 13, 2015 2:06 PM

Une amusante infographie américaine dont on peut transposer les dates pour faire apparaître 5 étapes récurrentes dans la construction d'un "storytelling" :

1. raconter 1 histoire à une audience de masse

2. raconter des histoires sur mesure selon les cibles

3. utiliser les histoires d'autres pour renforcer sa visibilité

4. devenir un producteur et éditeur d'histoires

5. inciter ses audiences à relayer et raconter ces histoires.

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6 Ways to Make Your Story Interesting

6 Ways to Make Your Story Interesting | 3D animation transmedia | Scoop.it
It's not enough to have a good story to tell; to get your audience involved, you've got to tell it the right way.

Via José Carlos
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6 maneras de hacer tu historia mas interesante

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3 Powerful Ways To Improve Your Storytelling (And Business!) In Less Than 15 Minutes

3 Powerful Ways To Improve Your Storytelling (And Business!) In Less Than 15 Minutes | 3D animation transmedia | Scoop.it
So this weekend, I've found that winning an imaginary lottery, Finding Nemo and Billy Idol all have something in comm...

Via José Carlos
Fausto Cantu's insight:

3 maneras de mejorar tu storytelling en menos de 15 minutos

 

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maria papanikou's curator insight, April 22, 2015 8:15 AM

The power of story telling!

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The Ultimate Storytelling Guide - #Infographic

The Ultimate Storytelling Guide - #Infographic | 3D animation transmedia | Scoop.it
Storytelling is one of the most effective tactic in content marketing world. As attention spans decrease and the amount of content skyrockets, it’s become more important than ever to know how to tell a good story. That’s why the folks at Referral Candy have compiled and distilled the information from the best articles on storytelling to create The ULTIMATE Storytelling Guide! Check it out.

Via José Carlos
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"The Power of Story" – How to Create Stories That Sell and Share Them…

Learn the 9 beats of every great story and how you can use them to sell yourself, your company, a product, service or cause. Be sure to click on the "Speaker N…

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The Stories We Tell Ourselves

The Stories We Tell Ourselves | 3D animation transmedia | Scoop.it
Storytelling is catching on inside of association circles and beyond. Is it the next new fad or is there really something to it?

Via José Carlos
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Pat Masterson's curator insight, February 21, 2015 12:42 PM

If your business can  tell a great story; well there is no telling where you can take it.

I know I have 12 crew members heading to Oak Island on April 2 nd. to pillage and plunder a long lost treasure. So the story goes on and if you have what it takes we will welcome you to apply with Vice Admiral Pidgeon . Never surrender !

 

                     http://www.oakislandmoneypit.com/

 

                                    www.blastatxt.com

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Visual Is Viral: 10 Facts You Need to Know

Visual Is Viral: 10 Facts You Need to Know | 3D animation transmedia | Scoop.it

Via José Carlos
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Willem Kuypers's curator insight, November 17, 2014 5:33 AM

Nous apprenons de manière visuelle et ce n'est pas du 21e siècle. 

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The step-by-step process for crafting your brand story

The step-by-step process for crafting your brand story | 3D animation transmedia | Scoop.it
From professional services firms to consumer marketing, business storytelling is more important now than ever. Create your brand story with the story cycle method.

Via José Carlos
Fausto Cantu's insight:

Paso por paso para crear tu historia de marca

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Nathan Schultz's curator insight, November 25, 2015 7:43 PM

This article provides an explination of the concept of the "story cycle," which serves as a model for basic story structure, which advertisment industries can use to create as a template for selling their brand, including such concepts as:  An antagonist, or obsticle that the hero must overcome; a hero, who is meant to serve as the audience surrogate for the story; a mentor, who represents the company or brand that will help the hero overcome adversity, and the victory, in which the hero will experience success after using your brand.

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Qué es el storytelling y cómo darle vida con infografías

Qué es el storytelling y cómo darle vida con infografías | 3D animation transmedia | Scoop.it
Descubre en este post qué es el storytelling, cuáles son los beneficios para tu marca, y cómo crear infografías va a ayudarte en todo esto.

Via José Carlos
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Qué es el storytelling y cómo darle vida con infografías
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Storytelling: Cornerstone of Social Media Marketing Success

Storytelling: Cornerstone of Social Media Marketing Success | 3D animation transmedia | Scoop.it
Storytelling: Without a steady stream of content and stories your success with all the activity in social media marketing will be very limited.

Via José Carlos
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La importancia de las historias propias

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How to pick powerful stories

How to pick powerful stories for your presentation

Via José Carlos
Fausto Cantu's insight:

Cómo escoger historias poderosas

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Joyce Valenza's curator insight, May 25, 2015 8:55 AM

Very powerful tips for personalizing communication and sharing emotion!

Joanne Schmidt's curator insight, May 26, 2015 9:13 AM

helpful hints for any storytelling, using digital tools or not

may be used for Attic Archeology projects and/or TED club

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3 Ways That Storytelling Is A Startups Secret Weapon

3 Ways That Storytelling Is A Startups Secret Weapon | 3D animation transmedia | Scoop.it
Storytelling is a tool that small companies can use against their bigger, deeper pocketed competitors.

Via José Carlos
Fausto Cantu's insight:
Storytelling el arma secreta de las pymes
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The Breaking Bad Guide to Storytelling [Infographic]

The Breaking Bad Guide to Storytelling [Infographic] | 3D animation transmedia | Scoop.it
Check out this infographic featuring the best B2B marketing tips and twists from the creators of the award-winning series, Breaking Bad. #EE13

Via José Carlos
Fausto Cantu's insight:
The Breaking Bad Guía de Storytelling Infografía
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Dominique Taste's curator insight, May 5, 2015 1:41 PM

Une infographie qui présente les principes de storytelling développés par les scénaristes et producteurs de la série pour maintenir les spectateurs en haleine. Des idées qui peuvent également servir à fidéliser votre audience dans le cadre du brand content.

Dupree Wesley's curator insight, May 6, 2015 3:51 PM

A great example to telling stories, and how they can be transferred from the physical to the digital.

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Storytelling with Data Visualization

Storytelling with Data Visualization | 3D animation transmedia | Scoop.it
Does your data tell a story and can you visualize it? We look at the history and thought processes behind data visualization and successful infographics.

Via José Carlos
Fausto Cantu's insight:

Narrativa y Visualización de Datos

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Anna Vetter's curator insight, May 1, 2015 8:21 AM

L'infographie pour raconter des histoires.

Un article fort clairement documenté sur l'émergence des données visuelles. En prime, quelques conseils utiles pour la conception :

- organiser le plan de l'infographie sur le papier

- identifier l'idée force (comme sujet principal de l'infographie)

- vérifier l'exactitude des informations et la légitimité des sources

- faire aussi beau que possible !

Nikke Blout's curator insight, May 13, 2015 5:16 PM

Content Marketing: the magic of visualizations in helping data tell the story. #contentmarketing #marketing #bigdata #sales #agility

Dianita Páez's curator insight, May 14, 2015 1:23 PM

Infografías que cuenten historias. 

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Digital Storytelling: What’s Your Viral Brand Story? | mOOnshot digital marketing agency

Digital Storytelling: What’s Your Viral Brand Story? | mOOnshot digital marketing agency | 3D animation transmedia | Scoop.it
Competing in the ocean of online content, brands need to work harder for recognition, loyalty and advocacy. Learn how storytelling can help you connect.

Via José Carlos
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narrativa? viral? marcas? como funciona todo esto?

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Handbook of Digital Storytelling

Handbook of Digital Storytelling | 3D animation transmedia | Scoop.it
The Digital Commmonwealth team have been working on producing a resource which helps people develop digital storytelling skills. The handbook is intended for use by the participants of the project,...

Via José Carlos
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Joyce Valenza's curator insight, March 18, 2015 8:34 AM

Great tips for digital storytelling in all media from our friends at the University of the West of Scotland.

Nerina Finetto's curator insight, March 20, 2015 2:33 PM

A short introduction to digital storytelling:
Blogging, audio,video, social media & "How to stay involved".

Dupree Wesley's curator insight, May 6, 2015 3:57 PM

This provides a how to on telling a digital story. It has different limitations and advantages that has to be explored to take the medium to its ultimate heights. 

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Pixar Storytelling Rules - YouTube

Pixar Storytelling Rules - YouTube | 3D animation transmedia | Scoop.it

Via José Carlos
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Joyce Valenza's curator insight, February 27, 2015 9:44 AM

Wonderful collection of 10 videos to share with learners.

Rescooped by Fausto Cantu from Digital Cinema - Transmedia
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30 key storytelling lessons from 58 filmmakers.

30 key storytelling lessons from 58 filmmakers. | 3D animation transmedia | Scoop.it
Storytelling Parade, our filmmaking contest with heart, has come to its
first official close! 

Over the past months, we asked filmmakers to rally together. Not for us,
not for themselves, and not even for the prizes. We asked them to rally
together to tell the story of individuals or organizations doing good for
the world—to share their stories in hopes of inspiring the world. 

What happened, was nothing short of magical.

Via José Carlos, Digital Cinema in Transition
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5 Unexpected Storytelling Lessons From Beth Comstock

5 Unexpected Storytelling Lessons From Beth Comstock | 3D animation transmedia | Scoop.it
I heard the same story three times in a row yesterday, and it was illuminating.

Every year outside the well scripted confines of Manhattan an epic event called The Future of Storytelling brings together designers, technologists, builders and brand marketers to ask the most fundamental question fa

Via José Carlos
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