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Rescooped by Fausto Cantu from Transmedia: Storytelling for the Digital Age
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Transmedia Marketing Case Study: The Hunger Games – Catching Fire

Transmedia Marketing Case Study: The Hunger Games – Catching Fire | 3D animation transmedia | Scoop.it

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The Digital Rocking Chair's curator insight, November 4, 2013 12:26 AM


Christine Weitbrecht:  "The marketing campaign for Catching Fire kicked off at the beginning of 2013, and over the course of the last months, we’ve been treated to increasing amounts of content from the THG world" ...

WhenLibrariansAttack's curator insight, November 5, 2013 6:09 PM

Transmedia - what schools should be thinking about doing.

Rescooped by Fausto Cantu from Transmedia: Storytelling for the Digital Age
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Meteor's Take on Transmedia

Meteor's Take on Transmedia | 3D animation transmedia | Scoop.it

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Henrik Safegaard - Cloneartist's curator insight, July 26, 2013 2:23 AM

"The game has had strong transmedia connections from the beginning, with a graphic novel recently released, digital shorts in the works with Machinima and a feature film in production. The [a]list daily sat down with Meteor's vice president of transmedia marketing and promotions Paula Cuneo to discuss the unusual nature of Hawken's marketing efforts."

And it's a  free-to-play Game -

Justin Nalepa's curator insight, July 26, 2013 10:40 AM

As a big fan of the mech genre, I can't wait to see and play this game for myself!

Дмитрий Аркас's curator insight, July 27, 2013 2:42 AM

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