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GM's Opel Names Mueller of Henkel to Oversee Marketing - Bloomberg

GM's Opel Names Mueller of Henkel to Oversee Marketing - Bloomberg | 21st Century Public Relations | Scoop.it
GM's Opel Names Mueller of Henkel to Oversee Marketing
Bloomberg
Mueller, 44, will take the new post of chief marketing officer on Aug. 1, Ruesselsheim, Germany-based Opel said in a statement today.
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Top 5 Content Marketing Tips for Techies - VentureBeat

Top 5 Content Marketing Tips for Techies - VentureBeat | 21st Century Public Relations | Scoop.it
Top 5 Content Marketing Tips for Techies
VentureBeat
Content Marketing is all the rage, but implementing it can be intimidating for developers, or indeed anyone whose job title does not include the word “marketing”.
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Social Media Explained Industry Expands Steadily by Category Verticals - Forbes

Social Media Explained Industry Expands Steadily by Category Verticals - Forbes | 21st Century Public Relations | Scoop.it
Social Media Explained Industry Expands Steadily by Category Verticals Forbes The development and wide distribution of the Social Media Explained infographic in the wellness field (the“Pee” product) has inspired entrepreneurs in many industries to...
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Twitter and the life of the mind - Los Angeles Times

Twitter and the life of the mind - Los Angeles Times | 21st Century Public Relations | Scoop.it
Twitter and the life of the mind
Los Angeles Times
“Almost everybody who is a writer these days,” he observes, “gets, at some point, a lecture on the necessity of being 'on' Twitter and Facebook. It's a tool of selling and career building.
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Sid Lee and Cirque du Soleil Launch Marketing Joint Venture - Adweek

Adweek
Sid Lee and Cirque du Soleil Launch Marketing Joint Venture
Adweek
Entertainment meets marketing in a new joint venture that combines the skills of Cirque du Soleil and ad agency Sid Lee.
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Social media marketing: We need to talk - The Guardian

The Guardian Social media marketing: We need to talk The Guardian Unfortunately (or perhaps fortunately) social media marketing is different in nature from other kinds of marketing, and attempts to add it simplistically to the marketing mix will...
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Social Media Lessons from the Fire - Forbes

Social Media Lessons from the Fire - Forbes | 21st Century Public Relations | Scoop.it
Social Media Lessons from the Fire
Forbes
A forest fire blazed its way through my Colorado hometown recently. It tragically claimed more than 500 homes and two people.
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Giants' New Social Cafe Brings Twitter to Life - Mashable

Giants' New Social Cafe Brings Twitter to Life
Mashable
Physically going out to the ol' ballgame has always been an unmatched sporting experience.
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Is Your Private Information Safe on Social Media? - Mashable

Is Your Private Information Safe on Social Media? - Mashable | 21st Century Public Relations | Scoop.it
Is Your Private Information Safe on Social Media?
Mashable
More than 12 million Americans were victims of identity fraud in the past year, according to a recent study. Twelve million. I was one of them.
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Twitter The Ad Player Wants To Push More TV Buttons, Adds Viacom To Its ... - TechCrunch

Twitter The Ad Player Wants To Push More TV Buttons, Adds Viacom To Its ... - TechCrunch | 21st Century Public Relations | Scoop.it
Hollywood Reporter
Twitter The Ad Player Wants To Push More TV Buttons, Adds Viacom To Its ...
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Avoid social media slipups the Dunkin' Donuts way - CBS News

Avoid social media slipups the Dunkin' Donuts way - CBS News | 21st Century Public Relations | Scoop.it
CBS News
Avoid social media slipups the Dunkin' Donuts way
CBS News
(MoneyWatch) It's increasingly common to see businesses suffer at the hands of some social media faux pas.
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These Amazing Twitter Metadata Visualizations Will Blow Your Mind - Fast Company

These Amazing Twitter Metadata Visualizations Will Blow Your Mind
Fast Company
Twitter's full data stream--their “firehose”--is a very detailed thing.
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The Ongoing Story: Twitter and Writing - New Yorker (blog)

The Ongoing Story: Twitter and Writing - New Yorker (blog) | 21st Century Public Relations | Scoop.it
New Yorker (blog)
The Ongoing Story: Twitter and Writing
New Yorker (blog)
I sometimes wonder how the great writers of the past would handle the Twitter predicament. Would they ignore it or engage and go down the rabbit hole?
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The 10 Essentials of Twitter Etiquette

The 10 Essentials of Twitter Etiquette | 21st Century Public Relations | Scoop.it
Consider this list of dos and don'ts when marketing your business on the popular microblog.
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Dr. Ruth Westheimer is a wine peddler and marketing genius - Washington Post

Dr. Ruth Westheimer is a wine peddler and marketing genius - Washington Post | 21st Century Public Relations | Scoop.it
Dr. Ruth Westheimer is a wine peddler and marketing genius
Washington Post
Dr. Ruth Westheimer is a wine peddler and marketing genius. By The Reliable Source, Published: June 25, 2013 at 11:30 am. Comments · Tweet.
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Links 21 June: Facebook's Video On Instagram To Challenge Twitter's Vine - Forbes

Links 21 June: Facebook's Video On Instagram To Challenge Twitter's Vine - Forbes | 21st Century Public Relations | Scoop.it
The Guardian
Links 21 June: Facebook's Video On Instagram To Challenge Twitter's Vine
Forbes
It's a clear attempt to catch up on the popularity of Vine, the short-form video app Twitter launched in October of 2012.
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Content Marketing Tips for Tech Brands: Attract New Business in Three Simple ... - Huffington Post

Content Marketing Tips for Tech Brands: Attract New Business in Three Simple ...
Huffington Post
The old adage "you can catch more flies with honey than vinegar" holds true for digital marketers today.
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Chatterbox: Machine learning meets our social media emotions - ZDNet

Chatterbox: Machine learning meets our social media emotions
ZDNet
Although it uses social media datasets, Chatterbox does not position itself as a social media company.
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Conan: How social media saved me - New York Post

Conan: How social media saved me - New York Post | 21st Century Public Relations | Scoop.it
New York Post Conan: How social media saved me New York Post Conan O'Brien said he was rescued by social media after his unceremonious firing from NBC's “Tonight Show.” He explained at a Cannes Lions session with Anderson Cooper, “The grass roots...
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How Vine Climbed to the Top of the Social Media Ladder - Wired

How Vine Climbed to the Top of the Social Media Ladder - Wired | 21st Century Public Relations | Scoop.it
How Vine Climbed to the Top of the Social Media Ladder
Wired
In April, when bombs ripped through the finish line of the Boston Marathon, there was a defining visual of the explosion that went viral online.
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Brands with mobile marketing expertise likely to win - Economic Times

Brands with mobile marketing expertise likely to win - Economic Times | 21st Century Public Relations | Scoop.it
Economic Times Brands with mobile marketing expertise likely to win Economic Times With close to 900 million subscribers, India should by rights have cracked mobile marketing, been a leading source of cutting edge campaigns and who knows, maybe...
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Turner's Media Camp Announces The Next Five Startups To Go Through Its ... - TechCrunch

Turner's Media Camp Announces The Next Five Startups To Go Through Its ... - TechCrunch | 21st Century Public Relations | Scoop.it
Turner's Media Camp Announces The Next Five Startups To Go Through Its ...
TechCrunch
Last Summer, Turner announced that it was creating a startup incubator focused just on young companies that were creating products for media businesses.
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Microsoft's Twitter-based tech support puts Apple in the shade - ZDNet

Microsoft's Twitter-based tech support puts Apple in the shade - ZDNet | 21st Century Public Relations | Scoop.it
Microsoft's Twitter-based tech support puts Apple in the shade ZDNet But if you're running a business that sells products out there into consumerland, Twitter offers some tangible benefits by making it very easy to proactively reach out to existing...
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Q&A: Reliving Your Twitter History - New York Times (blog)

Q&A: Reliving Your Twitter History
New York Times (blog)
Twitter can send you a file containing all your posts.
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ScribbleLive Raises $8M To Continue Its Real-Time Media Content Push - TechCrunch

ScribbleLive Raises $8M To Continue Its Real-Time Media Content Push - TechCrunch | 21st Century Public Relations | Scoop.it
ScribbleLive Raises $8M To Continue Its Real-Time Media Content Push TechCrunch ScribbleLive, from Toronto-based Scribble Media, was once nearly synonymous with the term “live blogging,” but you'd be hard-pressed to find reference to that term on...
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