21st Century Public Relations
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6 Ways to Use Social Data for Targeted Marketing

6 Ways to Use Social Data for Targeted Marketing | 21st Century Public Relations | Scoop.it

Personalized marketing is all the rage. Use these five data-driven tactics to make sure your marketing messages hit closer to home.

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12 Questions to Ask Yourself Before Creating an Integrated Marketing Plan

12 Questions to Ask Yourself Before Creating an Integrated Marketing Plan | 21st Century Public Relations | Scoop.it

With the launch of Streetwise Membership across our markets, I've been thinking a lot about the importance of...

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Report: CSR, trust and social media paramount to building brand loyalty

Report: CSR, trust and social media paramount to building brand loyalty | 21st Century Public Relations | Scoop.it

A recent survey revealed that PR and marketing pros must do more to retain audiences’ attention—and their pocketbooks.

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2016 Social Media Marketing Predictions From the Experts : Social Media Examiner

2016 Social Media Marketing Predictions From the Experts : Social Media Examiner | 21st Century Public Relations | Scoop.it

Are you wondering what marketers should plan for in 2016? We asked 14 social media marketing experts what to watch for in the new year.

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Social Media Marketing: 5 Tips to Get It Right in 2016

Social Media Marketing: 5 Tips to Get It Right in 2016 | 21st Century Public Relations | Scoop.it

If you want to make more of a social media impact, and connect with more people in the coming year, employ these strategies.

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Are You Creating Meaningful Content?

Are You Creating Meaningful Content? | 21st Century Public Relations | Scoop.it

Content marketing is the most effective and lucrative form of online marketing, because it not only works, it also builds a media asset at the same time.


Via Kamal Bennani
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9 technologies to watch in 2016

9 technologies to watch in 2016 | 21st Century Public Relations | Scoop.it
This year super-cool technology gets practical.

Via massimo facchinetti, Biomni
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Five Forms of Interactive Content to Boost Engagement

Five Forms of Interactive Content to Boost Engagement | 21st Century Public Relations | Scoop.it

Content - The latest trend to enter the marketing world is interactive content, and it's gaining popularity for very good reasons.


Via Kamal Bennani
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Six Ways to Include Video in Your Marketing Strategy

Six Ways to Include Video in Your Marketing Strategy | 21st Century Public Relations | Scoop.it
Video content is easy to consume and engaging, and it helps you connect with the people who matter most—your audience. 
But how can you get the full benefits of video? Take a look at these six actionable ways you can implement video into your marketing strategy.

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How to Partner With Social Media Influencers for the Holidays

How to Partner With Social Media Influencers for the Holidays | 21st Century Public Relations | Scoop.it

Social media influencers can be powerful collaborators for driving engagement and sales during the holiday season.


Via Kamal Bennani
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Marco Favero's curator insight, December 15, 2015 8:57 AM

aggiungere la vostra comprensione ...

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SEO So Simple A Child Can Do It: In 5 Easy Steps - Search Engine Land

SEO So Simple A Child Can Do It: In 5 Easy Steps - Search Engine Land | 21st Century Public Relations | Scoop.it

marketingIO: One Source for All Marketing Technology Challenges. See our solutions.


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marketingIO's curator insight, December 9, 2015 8:55 PM

Not intuitive from the summary, so you'll want to click through for details.

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12 Content Marketing Tools to Improve Your Productivity | SEJ

12 Content Marketing Tools to Improve Your Productivity | SEJ | 21st Century Public Relations | Scoop.it

By using the right tools, you can ensure your content creation process starts off on the right foot and delivers the results you need.


Via Kamal Bennani
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How to Cut Through the Clutter With Your Holiday Content

How to Cut Through the Clutter With Your Holiday Content | 21st Century Public Relations | Scoop.it

With so much competition for consumer attention during the holidays, how can you cut through the clutter? Take a cue from these brands.


Via Kamal Bennani
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Marco Favero's curator insight, December 5, 2015 4:35 AM

aggiungere la vostra comprensione ...

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New Media Pitching Technique – Targeted Facebook & Twitter Ads

New Media Pitching Technique – Targeted Facebook & Twitter Ads | 21st Century Public Relations | Scoop.it

The time-honored media relations method to identify and pitch journalists is getting some competition and moving into social media.

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4 Insider Views of the Forces That Will Change Public Relations in 2016

4 Insider Views of the Forces That Will Change Public Relations in 2016 | 21st Century Public Relations | Scoop.it

One of the keys to evolving the communications function at any company or agency is to step back and think through what we can and will do better or differently each year.

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4 Quick-and-Easy Ways to Connect With Influencers on Social Media

4 Quick-and-Easy Ways to Connect With Influencers on Social Media | 21st Century Public Relations | Scoop.it

One way to be the next big thing is to get the attention of the people who are looking to introduce the next big thing to the world.

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4 Trends That Will Shape Marketing in 2016

4 Trends That Will Shape Marketing in 2016 | 21st Century Public Relations | Scoop.it

Marketers are likely to get better at using the piles of customer data available and new tools will help them adjust to how customers interact with brands online.

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5 Biggest Ways Social Media Will Change in 2016

5 Biggest Ways Social Media Will Change in 2016 | 21st Century Public Relations | Scoop.it

Here's how to stay one step ahead of the social curve


Via Kamal Bennani
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10 Ways to Improve Your Editorial Calendar

10 Ways to Improve Your Editorial Calendar | 21st Century Public Relations | Scoop.it

For an editorial calendar that succeeds, fix these 10 common mistakes.


Via Kamal Bennani
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Eight quick and easy user interaction hacks to boost your SEO performance

Eight quick and easy user interaction hacks to boost your SEO performance | 21st Century Public Relations | Scoop.it

User experience is increasingly important, and your site must continue to engage and satisfy the user, in order to make their online journey as fulfilling as possible.


Via Kamal Bennani
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Social Growth: How to Use Pinterest to Grow Your Following on Facebook, YouTube and Beyond

Social Growth: How to Use Pinterest to Grow Your Following on Facebook, YouTube and Beyond | 21st Century Public Relations | Scoop.it

In this article Natalie Jill will explore how she uses Pinterest as her secret marketing tool to build a following.


Via Kamal Bennani
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7 Feel-Good Examples of 'Joy Marketing' Campaigns

7 Feel-Good Examples of 'Joy Marketing' Campaigns | 21st Century Public Relations | Scoop.it

Learn how to leverage the power of joy in your marketing to build deeper connections with your audience.


Via Kamal Bennani
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Jayme Soulati's curator insight, January 22, 8:16 PM
We seek Go For Heart submissions for good marketing stories. Http://getheartmarketing.com/go-for-heart-program
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Why cloud is changing the tech landscape for CFOs | Information Age

Why cloud is changing the tech landscape for CFOs | Information Age | 21st Century Public Relations | Scoop.it

The discerning CFO is starting to recognise that the shift in spending with the cloud has reached a tipping point to become strategic.


Via Patrick Bouillaud, massimo facchinetti, Biomni
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Four Reasons Interactive Content Supercharges Your Lead Generation

Four Reasons Interactive Content Supercharges Your Lead Generation | 21st Century Public Relations | Scoop.it

Consumers are starting to prefer interactive content over static content. Check out these four reasons for that preference.


Via Kamal Bennani
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The Anatomy of an Optimized Marketing Email [Infographic]

The Anatomy of an Optimized Marketing Email [Infographic] | 21st Century Public Relations | Scoop.it

Learn what a great marketing email looks like, including how to optimize your subject lines, body content and calls-to-action.


Via Kamal Bennani
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