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In addition to Soundcloud, Twitter also reportedly considered acquiring ... - The Next Web

In addition to Soundcloud, Twitter also reportedly considered acquiring ... - The Next Web | 21st Century Public Relations | Scoop.it
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21st Century Public Relations
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How I Helped Polar Get to 40M+ Pageviews

How I Helped Polar Get to 40M+ Pageviews | 21st Century Public Relations | Scoop.it
Polar recently got acquired by Google just two years after launch. Here's how I pitched it to the press and got it from 0 to 40 million pageviews monthly.
heidi groshelle's insight:

Phenomenal article and resource. 

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18 Incredibly Useful Market Research Tools

18 Incredibly Useful Market Research Tools | 21st Century Public Relations | Scoop.it

Implementing the good advice into my own social media strategy. Fortunately, there are many great tools that can help deliver insights into your audience.


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5 Steps to Increased Visual Content Engagement

5 Steps to Increased Visual Content Engagement | 21st Century Public Relations | Scoop.it

In order to engage your audience you need to create very good visual content. So, what does “very good” mean? You need to make sure you have a topic of interest your target audience, then match it with great colors, an awesome design, and a well thought out plan for promotion.

The infographic below was created to help you create awesome visual content, and develop a plan that results in a positive ROI.


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Graham Drage's curator insight, February 23, 2:22 AM

A great Infographic explaining how important, well, infographics are!

People remember 80% of what they see vs 20% of what they read is in key stat.

Nedko Aldev's curator insight, February 23, 7:54 AM

 

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Momentum Factor's curator insight, February 23, 3:48 PM

Visual content is good. But, 'very good' visual content is GREAT. What is the difference?! This article explains with digestible visuals. 

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Building Online Marketing Strategies for Small Businesses

Building Online Marketing Strategies for Small Businesses | 21st Century Public Relations | Scoop.it

With so many options and limited resources, small businesses are often overwhelmed by online marketing. This post walks small businesses through the steps of setting up a marketing strategy so that it all feels a little more manageable.


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Marco Favero's curator insight, February 23, 10:21 AM

aggiungi la tua intuizione ...

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Why Your Blog Is Not Adding Business Value, and What You Can Do About It

Why Your Blog Is Not Adding Business Value, and What You Can Do About It | 21st Century Public Relations | Scoop.it

Although blogging is an effective marketing, branding, and sales channel, businesses don't make effective and efficient use of it. In fact, most corporate blogs add little real business value.


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Marketing: Building A Customer Centric Marketing Eco-System - Forbes

Marketing: Building A Customer Centric Marketing Eco-System - Forbes | 21st Century Public Relations | Scoop.it
Throughout last year, I’ve talked a lot about one-to-one marketing and how with the rising tide of customer power marketers need to focus more on this personalized and empathetic approach.
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5 tips for high-performance B2B marketing in 2015 - VentureBeat

5 tips for high-performance B2B marketing in 2015 - VentureBeat | 21st Century Public Relations | Scoop.it
As marketing plays an increasingly important role in any business-to-business (B2B) organization’s growth, the CMOs who focus on the areas that drive future improvement will ultimately come out on ...
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5 Ways to Squeeze the Most Use out of Your Content Offers

5 Ways to Squeeze the Most Use out of Your Content Offers | 21st Century Public Relations | Scoop.it

So you've created content-- awesome! Here's how to get the most out of it in your marketing efforts.


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Marco Favero's curator insight, February 17, 5:58 PM

aggiungi la tua intuizione ...

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8 Ways Public Relations Can Fuel Successful Content Marketing

8 Ways Public Relations Can Fuel Successful Content Marketing | 21st Century Public Relations | Scoop.it
After months of hard work, your new B2B research report is set to launch. Get 8 ways to use public relations to fuel the content fire you have already started.
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Most Recommended Marketing Tools By Pro Bloggers [Part 2] - Huffington Post

Most Recommended Marketing Tools By Pro Bloggers [Part 2] - Huffington Post | 21st Century Public Relations | Scoop.it
Writing great articles is just half the battle. You need the most efficient tools as well to aid in your promotion and getting your content discovered by more and more people....
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Keep an eye out for these marketing trends in 2015

Keep an eye out for these marketing trends in 2015 | 21st Century Public Relations | Scoop.it
For marketers, the new year brings a new challenge and opportunity to deliver buzzworthy campaigns that will push the needle and drive brands forward
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12 Awesome Marketing Tools You've Never Heard Of

12 Awesome Marketing Tools You've Never Heard Of | 21st Century Public Relations | Scoop.it
Here are 12 excellent business marketing tools that you can use to improve brand awareness, streamline marketing campaigns, and increase business intelligence
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10 Growth Hacks to Drive New Search Traffic From Your Content

10 Growth Hacks to Drive New Search Traffic From Your Content | 21st Century Public Relations | Scoop.it

Here are 10 top tactics for 2015 to help you build a successful case for expanding content creation and distribution budgets.


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The Ultimate Guide to Hashtags

The Ultimate Guide to Hashtags | 21st Century Public Relations | Scoop.it

You see them everywhere around the web… From Twitter to Instagram, hashtags are an essential part of social media. So, why should you care about hashtags?


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How to Craft a Compelling Storyline for Your Company

How to Craft a Compelling Storyline for Your Company | 21st Century Public Relations | Scoop.it
Storytelling is a powerful way to get the message across about what your company does and on a deeper level, what it stands for.
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Forrester's Top Emerging Technologies To Watch: Now Through 2020 - Forbes

Forrester's Top Emerging Technologies To Watch: Now Through 2020 - Forbes | 21st Century Public Relations | Scoop.it

► About Us: iNeoMarketing provides Marketing Technology services, applications and support to B2B companies who do not have the required resources, knowledge or expertise. Visit us at ineomarketing.com. ◄


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iNeoMarketing's curator insight, February 22, 7:15 PM

Quick 15 slide deck, and you'll recognize more than a few.

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Tips for Getting Customers to Share Their Love for Your Brand

Tips for Getting Customers to Share Their Love for Your Brand | 21st Century Public Relations | Scoop.it

Establishing a positive, active relationship with your customers is crucial to building your business. Check out these tips for getting customers to promote your brand.


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Lan Vuga's curator insight, March 1, 12:46 PM

Kako promovirati svojo blagovno znamko?

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Why You Need A Social Media Content Calendar For Your Business

Why You Need A Social Media Content Calendar For Your Business | 21st Century Public Relations | Scoop.it
5 reasons why you need a social media content calendar for your business and how to create a social media content calendar.
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How Jesus and His Marketing Team Came Up With the Craziest Ad Stunt in History - Adweek

How Jesus and His Marketing Team Came Up With the Craziest Ad Stunt in History - Adweek | 21st Century Public Relations | Scoop.it
Jesus Christ pulled off some pretty impressive brand stunts in his day: turning water into wine; healing the blind; feeding the multitude with the loaves and fishes.
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8 Social Media Mistakes That Are Killing Your Brand - Entrepreneur

8 Social Media Mistakes That Are Killing Your Brand - Entrepreneur | 21st Century Public Relations | Scoop.it
Social media has great potential for businesses looking to increase their reach, traffic and leads, if used correctly.
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How Buyer Personas Come to Life with Content Creation

How Buyer Personas Come to Life with Content Creation | 21st Century Public Relations | Scoop.it

Take a step-by-step look at how to quickly build relevant buyer personas and easily create resource-rich content aligned with your audience needs.


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Jeanne M Munoz's curator insight, February 27, 1:44 PM

Developing personas of your target customers is an important part of any content marketing plan. Here are some tips.

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Demands To Censor Twitter Soar - Huffington Post

Demands To Censor Twitter Soar - Huffington Post | 21st Century Public Relations | Scoop.it
If loose lips sink ships, what can tweets do? ...
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How to Use 'Alternative' Social Networks in Your Marketing Strategy

How to Use 'Alternative' Social Networks in Your Marketing Strategy | 21st Century Public Relations | Scoop.it

Many businesses concentrate their social media marketing on Twitter, Facebook, and LinkedIn. But why miss the opportunities afforded by the likes of Tumblr, Instagram, Pinterest, Google +, and Ello?


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Marco Favero's curator insight, February 9, 3:26 PM

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add your insight...

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Sally Gunn's curator insight, February 17, 1:08 AM

Don't neglect some of the other social media platforms....they might really be the key to marketing your business.

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The State of Content Marketing 2015 - EContent (press release)

The State of Content Marketing 2015 - EContent (press release) | 21st Century Public Relations | Scoop.it
Today, content marketing is a thriving industry showing no signs of slowing.
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Building relationships: PR pros talk on connecting with journalists - inVocus Media Blog

Building relationships: PR pros talk on connecting with journalists - inVocus Media Blog | 21st Century Public Relations | Scoop.it
Building relationships with journalists is an important part of public relations, as they’re often the gatekeepers of mainstream news outlets. inVocus as
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