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Rescooped by heidi groshelle from The MarTech Digest
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How Your Sales Messaging Affects Conversion Rates [Infographic] - Visual Contenting

How Your Sales Messaging Affects Conversion Rates [Infographic] - Visual Contenting | 21st Century Public Relations | Scoop.it

This scoop comes to you compliments of marketingIO.                                                          


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Rescooped by heidi groshelle from The MarTech Digest
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A 5-Step Framework for Conversion Rate Optimization - Moz

A 5-Step Framework for Conversion Rate Optimization - Moz | 21st Century Public Relations | Scoop.it
Ever wanted a process for conversion rate optimization? This post will give you the steps you need to make sure you don't miss the basics and will increase the chances of running successful tests.


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marketingIO's curator insight, May 5, 2014 2:18 PM

The framework is applicable to every optimization project that you'll face, not just CRO. Copy and paste somewhere.