21st Century Leadership
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21st Century Leadership
Leadership and Encouragement for the 21st Century
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Rescooped by Roy Sheneman, PhD from Just Story It! Biz Storytelling
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Create a Setting and Connect With Emotions -- Effective Biz Storytelling

Create a Setting and Connect With Emotions -- Effective Biz Storytelling | 21st Century Leadership | Scoop.it

I recently moved the delivery time of my beloved newsletter to be Sunday morning (well, that’s when it launches here, though my New Zealander and Australian friends all get it on Monday). In the process, I talked to people about sharing this information over breakfast, and with a “second cup of coffee” sometimes. I basically set a scene in the reader’s head that we were having a personal chat over breakfast.

 

Here's what I love about this article: it clearly articulates a particular piece of successful story crafting and story sharing on your blog. Or in fact, anywhere. with any content you are creating.

 

Author Chris Brogan's point here is all about how to leverage the story element of 'setting' to create an emotional connection with your readers.

 

Enjoy reading this article as Chris shares how he does this and why it is important.

 

Review written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it ;


Via Karen Dietz
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Rescooped by Roy Sheneman, PhD from Just Story It! Biz Storytelling
Scoop.it!

The Secret to Making Your Writing Stand Out Online

The Secret to Making Your Writing Stand Out Online | 21st Century Leadership | Scoop.it
Have you ever considered leveraging the ever-effective power of a good story when you write? Check out none other than this article to master the art!

 

This is a fabulous article with well written examples of online storytelling written for businesses.

 

I enjoy all the points the article makes about the power of sharing a well-crafted story online, and how to get started doing this yourself.

 

Modeling effective storytelling is one of the best ways to learn storytelling skills. This article has it in spades.

 

And it includes specific action steps and how-to's. And it's inspiring.

 

Once you read this you will understand how cool the Story Wheel app is (curated on this page), and hopefully get ideas for how to use it well as another way to share your business stories.


Via Karen Dietz
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Karen Dietz's comment, April 16, 2012 10:57 AM
Many thanks Hans! Hope you are having an awesome week :)
Karen Dietz's comment, April 16, 2012 12:52 PM
Thank you again Anna! Have an awesome week :)