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21st_Century Good: Social and Content
What does it mean to be "Good"? Work, Relations, Social Media, Content and Fun.
Curated by Jack Varnell
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Horse Thieves: What Should You Do If Someone Steals Your Work?

Horse Thieves: What Should You Do If Someone Steals Your Work? | 21st_Century Good: Social and Content | Scoop.it
It is urban legend today and fact at one time in history that horse thieves were hung when caught. It was thought of as a fitting form of justice for the crime as it was particularly harmful to the victim and the victim’s ability to earn a living. Sadly, this swift justice is no longer permitted. For those of us who use Social Media, plagiarism is every bit as harmful, insulting, degrading and frustrating today as being a victim to horse thievery was in the past.
Jack Varnell's insight:

Horse Thieves: What Should You Do If Someone Steals Your Work? http://ow.ly/DgvTa

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5 Ways Blogging Sways Customers To Do Business With You

5 Ways Blogging Sways Customers To Do Business With You | 21st_Century Good: Social and Content | Scoop.it
By answering these five unspoken questions, your business blog can guide potential customers towards the decision to do business with you.
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Lupe Velez, 1920s

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A Guide to Social Video: What & Where to Share | Content Marketing Forum

A Guide to Social Video: What & Where to Share | Content Marketing Forum | 21st_Century Good: Social and Content | Scoop.it
Are you creating videos as a part of your content mix? Use this guide to selecting a social network to share them on.
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Facebook Launches Rebuilt Atlas, A Rival To Google's DoubleClick - Search Engine Journal

Facebook Launches Rebuilt Atlas, A Rival To Google's DoubleClick - Search Engine Journal | 21st_Century Good: Social and Content | Scoop.it
Facebook has announced the launch of Atlas, an advertising platform which they say has been rebuilt from the ground up to "tackle today's marketing challen
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Facebook Launches Rebuilt Atlas, A Rival To Google's DoubleClick - Search Engine Journal http://ow.ly/CgNPV

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Why Visual Content Marketing Delivers Results [Infographic] | SEJ

Why Visual Content Marketing Delivers Results [Infographic] | SEJ | 21st_Century Good: Social and Content | Scoop.it
Why Visual Content Marketing Delivers Results
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The Great Divide in Content Marketing [Infographic]

The Great Divide in Content Marketing [Infographic] | 21st_Century Good: Social and Content | Scoop.it
Check out this infographic, which illustrates the stark contrast in the motivations behind content marketing and the actual results -- and how we can close that gap.
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The Lede: Are You Overlooking This Cornerstone of a Smart Content Strategy? - Copyblogger

The Lede: Are You Overlooking This Cornerstone of a Smart Content Strategy? - Copyblogger | 21st_Century Good: Social and Content | Scoop.it
This episode of The Lede discusses how the foundation of an effective content strategy begins with understanding your audience on an intimate level.
Jack Varnell's insight:
Are You Overlooking This Cornerstone of a Smart Content Strategy?
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Ello: a new anti-advertising, pro-transparency social media platform

Ello: a new anti-advertising, pro-transparency social media platform | 21st_Century Good: Social and Content | Scoop.it
Ello, a new social networking platform built on an anti-advertising, anti-data-mining, pro-transparency ethos, is gaining popularity this week.
Jack Varnell's insight:

New social media platform Ello is anti-advertising, pro-people

Read more: http://www.upi.com/Top_News/US/2014/09/25/New-social-media-platform-Ello-is-anti-advertising-pro-people/6581411592841/#ixzz3EO4vLldB

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Link Building: How To Do It For A Brand New Website

Link Building: How To Do It For A Brand New Website | 21st_Century Good: Social and Content | Scoop.it

“Link building” as it is traditionally defined is fraught with risks, gray-hat techniques, and dangerous mistakes. Don’t approach link building in a let’s-build-some-links kind of way.

 

If you do, you’re headed for dangerous waters. Instead, consider link building as a byproduct of being a networker, a content marketer, a local expert, a personal brand, and a social animal.

 Read More: http://www.searchenginejournal.com/link-building-brand-new-website/115075/


Via Antonino Militello
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Content Quality Score: Googles Best Kept Secret For Ranking

Content Quality Score: Googles Best Kept Secret For Ranking | 21st_Century Good: Social and Content | Scoop.it
Every page indexed by Google has a content quality score which directly influences how well a page ranks in Google. This article discusses the signals that determine the quality score of a webpage and what can done to ensure a high quality score for every page of your website.
Jack Varnell's insight:

Google's Content Quality Score | Mace Dynamic http://ow.ly/BGd8c " Google’s Best Kept Secret For Rankings" #SEO #SEM

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How To Be A Social Media Manager And Excel At It

Social media is a complex, digital ecosystem that is continuously evolving. At the helm is our social media manager. Wearing multiple hats, the social media ma…
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Start Creating More Engaging Content: Contently's Co-Founder Shane Snow Explains How

Start Creating More Engaging Content: Contently's Co-Founder Shane Snow Explains How | 21st_Century Good: Social and Content | Scoop.it
When Contently was founded in 2010 there was still some debate as to the value of content marketing. Should brands really act as publishers? Is content a legitimate investment? And don’t even mention the topic of ROI. Four years later, the conversation has shifted from should we create content to [...]
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Start Creating More Engaging #Content: @Contently 's Co-Founder Shane Snow Explains How http://ow.ly/BiTey

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What Is "Dark Social Media"? (And Why It Matters)

What Is "Dark Social Media"? (And Why It Matters) | 21st_Century Good: Social and Content | Scoop.it
Are invisible audiences and dark social media reasons to change your social media strategy? We explore that and more in this post.
Jack Varnell's insight:

How do you build a relationships with an audience you never see?

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The 4 Building Blocks For Your Inbound Marketing Campaign

The 4 Building Blocks For Your Inbound Marketing Campaign | 21st_Century Good: Social and Content | Scoop.it
Ideas to help you understand the foundation for a successful inbound marketing campaign, plus content examples for each stage of the sales pipeline.
Jack Varnell's insight:

The 4 Building Blocks For Your Inbound Marketing Campaign http://ow.ly/Dguz8

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How To Organize Login Information For Clients

How To Organize Login Information For Clients | 21st_Century Good: Social and Content | Scoop.it
Whether it be a web design project, social media project, or an optimization project, I do not know how many times I forget to obtain the login information from the company owners. You would think after working with all of these profiles and dashboards it would just come second nature to all of us. Alas, …
Jack Varnell's insight:

How To Organize Login Information For Clients http://ow.ly/Dgt4x

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6 Lessons about Community Management from Pulp Fiction

6 Lessons about Community Management from Pulp Fiction | 21st_Century Good: Social and Content | Scoop.it
Jack Varnell's insight:

“Be cool, Honey Bunny.” : 6 Lessons about Community Management from Pulp Fiction http://ow.ly/CRdsg  #CMGR  Noël Fisher 

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12 Free Tools To Help With Social Media | SEJ

12 Free Tools To Help With Social Media | SEJ | 21st_Century Good: Social and Content | Scoop.it
If you have multiple social media accounts, then you already know that you can’t be on there 24/7. Enter these social media management tools!
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How to Defend Against Content Theft | Search Engine Journal

How to Defend Against Content Theft | Search Engine Journal | 21st_Century Good: Social and Content | Scoop.it
It’s easy to steal content. With just a few keystrokes anyone with an Internet connection can claim your content. How do you defend against content theft?
Jack Varnell's insight:

How to Defend Against #Content Theft | Search Engine Journal and @neilpatel ow.ly/CgJFU

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Creative Troublemaking 101

Creative Troublemaking 101 | 21st_Century Good: Social and Content | Scoop.it

 

Do you ever struggle between telling the story you love -- the story that burns you up inside -- vs. the story you think the world needs to hear from you -- the story you think you "must, should, ought to tell"?

 

Jack Varnell's insight:

Creative Troublemaking 101 http://ow.ly/C1JIq  @RebelleTweet

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New Panda Update Rolling Out, Google Takes Another Stand Against Thin Content - Search Engine Journal

New Panda Update Rolling Out, Google Takes Another Stand Against Thin Content - Search Engine Journal | 21st_Century Good: Social and Content | Scoop.it
Pierre Far, Webmaster Trends Analyst at Google UK, announced on Google+ last night that a new Panda update is rolling out. The update began rolling out ear
Jack Varnell's insight:

New #Panda Update Rolling Out, #Google Takes Another Stand Against Thin Content - Search Engine Journal http://ow.ly/C0Kcr  #SEM

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10 Common Blog Writing Mistakes (Infographic)

10 Common Blog Writing Mistakes (Infographic) | 21st_Century Good: Social and Content | Scoop.it
Ever wondered what the most common grammar mistakes are that bloggers make? Run-on sentences, punctuation, or maybe use of wrong tenses? This infographic highlights common blog post writing errors and blogging facts.

Via Lauren Moss
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Phillip Newsome's curator insight, September 26, 2014 10:11 AM

 92% of companies that attributed the  acquisition of just 1 customer from blog activity posted multiple times per day.  Stay focused on your customers and hire a competent writer to handle this activity.

Christopher Lopez's curator insight, October 7, 2014 12:38 AM

Blogging is very essential to attract customers. It should be flawless.

Helen Stark's curator insight, October 7, 2014 10:17 AM

Cool infographic that will be useful for any blogger.

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How to optimize infographics for search and social media

How to optimize infographics for search and social media | 21st_Century Good: Social and Content | Scoop.it
People love to share infographics, but a few behind-the-scenes tweaks could help yours get even more traction.
Jack Varnell's insight:

People love to share infographics, but a few tweaks can help yours get more traction.#SocialMedia http://ow.ly/BKtaz

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16 Effective Ways To Get More Comments On Your Blog – Starting Today

16 Effective Ways To Get More Comments On Your Blog – Starting Today | 21st_Century Good: Social and Content | Scoop.it
Are you struggling to get comments on your blog? Does your blog look like a ghost town? In this post I'll show you how to get more blog comments.

Via Mallie Hart
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Mallie Hart's curator insight, August 16, 2014 9:30 AM

Comments create connection and community!

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Scribd's eBook subscription service, one year later - BookBaby Blog

Scribd's eBook subscription service, one year later - BookBaby Blog | 21st_Century Good: Social and Content | Scoop.it
Jack Varnell's insight:

Scribd's eBook subscription service, one year later - BookBaby Blog http://ow.ly/BjPtB

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9 Ways To Create Great Content

9 Ways To Create Great Content | 21st_Century Good: Social and Content | Scoop.it
Image source If you are marketing a product or building a brand, the internet is arguably the best tool at your disposal. It has the potential to introduce your ideas to thousands or even millions of…
Jack Varnell's insight:

If you are marketing a product or building a brand, the internet is arguably the best tool at your disposal. via @b2community

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