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How to Totally Suck at Marketing [Slideshow]

How to Totally Suck at Marketing [Slideshow] | 2013 Marketing Strategies | Scoop.it

Are you partying ... I mean marketing ... like it's 1999? Unfortunately, many of the marketing tactics that were considered best practices 15 years ago are actually indications of crappy marketing today. And while we generally use our blog to give marketers advice and provide helpful tips, how-to's, and information about the latest trends so they can do marketing that doesn't suck, sometimes it's also helpful to understand what "bad" means so you know exactly what to avoid -- and create marketing people love instead!

 

So if you're curious about what you should be doing to totally suck at marketing, the following slideshow will show you the way. Just don't say we never told you so ...

 

Beth Wood's insight:

Well done - interesting and insightful!

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2013 Marketing Strategies
Building brands through integrated marketing: traditional, social, virtual, experiential
Curated by Beth Wood
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What Your Competitors Know About Running a Sweepstakes |

What Your Competitors Know About Running a Sweepstakes | | 2013 Marketing Strategies | Scoop.it
Every brand seems to be hosting a sweepstakes these days. Before you jump on the badwagon, be sure you know how to get the most out of your marketing dollars by following these 8 steps.
Beth Wood's insight:

Sweepstakes are cost-effective, and they seem simple, but if you don't know how to get the most out of this tactic, your brand is missing out. This is a list of 8 things your competitors are doing to ensure their sweepstakes promotions succeed. 

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Twitter thrashes Facebook in Super Bowl battle of the social networks - Telegraph

Twitter thrashes Facebook in Super Bowl battle of the social networks - Telegraph | 2013 Marketing Strategies | Scoop.it
Super Bowl XLVII was close on the pitch, but the battle of the social networks was a walkover, with Twitter being mentioned in half of all adverts aired during coverage on the US television network CBS.

Via The Fish Firm
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Seth Dixon's curator insight, February 5, 2013 12:54 PM

This is why I keep harping on educators to join Twitter--it's function let's it occupy a different ecological niche than Facebook.  This function is towards professional and personal interests, and not based on who you already know.  In other words, you can absolutely be a professional on Twitter and get a professional network that will help facilitate your growth. 

Tim Johnsom's curator insight, February 5, 2013 10:30 PM

Interesting stuff about the battle of the 2 social media titans!

Sean Barn's curator insight, February 13, 2013 4:40 PM

MyHub Social Stats......


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Playing it Safe with Games Administration |

Playing it Safe with Games Administration | | 2013 Marketing Strategies | Scoop.it
Beth Wood's insight:

10 tips for ensuring your game follows the letter of promotion law - and is successful!

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Brand Marketers: Ask Yourself One Question… |

Brand Marketers: Ask Yourself One Question… | | 2013 Marketing Strategies | Scoop.it
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A Facebook cheat sheet for brands | Articles | Home

A Facebook cheat sheet for brands | Articles | Home | 2013 Marketing Strategies | Scoop.it
Take some of the guesswork out of your social media efforts with an infographic that reveals surprising data about Facebook.
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Blurring the Lines between Online and Offline Marketing |

Blurring the Lines between Online and Offline Marketing | | 2013 Marketing Strategies | Scoop.it
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Social should be a part of your marketing program... 6 ways to seamlessly integrate your online program with traditional marketing efforts.

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How to Totally Suck at Marketing [Slideshow]

How to Totally Suck at Marketing [Slideshow] | 2013 Marketing Strategies | Scoop.it

Are you partying ... I mean marketing ... like it's 1999? Unfortunately, many of the marketing tactics that were considered best practices 15 years ago are actually indications of crappy marketing today. And while we generally use our blog to give marketers advice and provide helpful tips, how-to's, and information about the latest trends so they can do marketing that doesn't suck, sometimes it's also helpful to understand what "bad" means so you know exactly what to avoid -- and create marketing people love instead!

 

So if you're curious about what you should be doing to totally suck at marketing, the following slideshow will show you the way. Just don't say we never told you so ...

 

Beth Wood's insight:

Well done - interesting and insightful!

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Build Your Brand by Hosting Events | Beneath the Brand

Build Your Brand by Hosting Events | Beneath the Brand | 2013 Marketing Strategies | Scoop.it
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Marketing Events & Client Communications Coordinator job - e-Builder - Fort Lauderdale, FL

Marketing Events & Client Communications Coordinator job - e-Builder - Fort Lauderdale, FL | 2013 Marketing Strategies | Scoop.it
January 9, 2013 - Marketing Events & Client Communications Coordinator - p We are seeking a recent college graduate with a Bachelor's Degree in marketing, advertising or communications!
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