Content marketing resources.

Created by marketers, for marketers.

[Replay] Is less more in content marketing? A data-driven answer

Is less more in content marketing? We used content intelligence to back our research and contribute to the quantity vs quality debate in content marketing. If you want to know the answer, watch replay!

[Replay] Stop letting your content fall flat: how to spread your stories like wildfire

Catch up on our webinar with content marketing expert Ross Simmonds – he covered a handful of different strategies and tactics that you can take to help your content soar and spread like wildfire.

[Replay] Your guide to creating unicorn content by discovering and capitalizing on topic trends

Stop ignoring data: watch content marketing influencer Julia Mc Coy create trending, high-ranking content for her audience!

[Replay] How to scale social media publishing without doing more work

How can your team increase social publishing without creating tons of new content?

[Replay] Your content should generate sales leads from day one

Content marketing is a slow and steady process. Too often, salespeople don’t use the content produced by marketing because it wasn’t produced with the sales plan in mind.

[Replay] Content measurement and optimization: how to identify and leverage your content champions

Learn how content marketing influencer Andy Crestodina get more traffic in less time.

[Replay] Lead magnets 101- Best practices, useful tools and examples

Lead magnets have always been a powerful tool for marketers. Scoop.it and content marketing influencer Barry Feldman give you their secrets to create effective lead magnets, and how they will help you achieve higher conversion rates.